Results 1 to 10 of about 247 (114)

Mechanical load monitoring in rugby: limitations and future perspectives [PDF]

open access: yesFrontiers in Sports and Active Living
PurposeQuantifying mechanical work in rugby is essential for improving performance, managing fatigue, and informing load monitoring practices. Traditional metrics that assess acceleration and speed separately fail to capture the interaction between these
Cristian Osgnach   +9 more
doaj   +2 more sources

Ideological and Cultural Codes in Terms of Provocative Advertising Content Formation (as Exemplified by Benetton Advertising Texts) [PDF]

open access: yesАктуальные проблемы филологии и педагогической лингвистики, 2023
This article is devoted to determining the role of cultural and ideological codes in advertising communication and studying the peculiarities of their use in advertising Benetton brand products. The relevance of the study is determined, in particular, by
Marina V. Terskikh, Olga A. Zaytseva
doaj   +1 more source

Photographic appropriation vs. Baroque painting expressiveness. Postmodern artistic practices in Benetton advertising [PDF]

open access: yesAnastasis: Research in Medieval Culture and Art, 2021
In this article we analyze from the perspective of vocabulary and visual language elements the way in which the photographic media provides advertising with one of the most consistent expressive resources.
Cătălin Soreanu
doaj   +1 more source

Reklam Fotoğrafında Kışkırtıcılık Ögesi Bağlamında Toplumsal Sorunların ve Trajedilerin Kullanılması

open access: yesYüzüncü Yıl Üniversitesi Sosyal Bilimler Enstitüsü Dergisi, 2023
Her sektörden markalar arasında yaşanan rekabet ortamında kilit önem taşıyan reklamlarda ölüm, acı, şiddet, açlık, ırkçılık, ekonomik eşitsizlik, savaş, cinsellik gibi tam anlamıyla hedef kitleyi sarsıcı temalar, reklam stratejileri haline getirilerek ...
Ahmet Sait Yıldız   +2 more
doaj   +1 more source

The ‘normal event’ of Alberto Manzi’s pedagogical revolution

open access: yesRicerche di Pedagogia e Didattica, 2021
This article discusses the contribution of Alberto Manzi, pedagogist, teacher and educator, to the pedagogical and educational debate in delineating the profiles of teacher, educator, student and citizen, in short, persons who see education and culture ...
Mirca Benetton
doaj   +1 more source

L’educazione civica nell’ecosistema educativo: Spazi di partecipazione democratica e senso della vita

open access: yesFormazione & Insegnamento, 2022
L’educazione civica nella scuola viene intesa come percorso di supporto alla costruzione dell’identità dello studente, la quale si realizza attraverso un processo di individuazione che implica la relazione e l’integrazione dell’individuo nella comunità
Mirca Benetton
doaj   +1 more source

Benetton’s (In)Equality: A Semiotic Reading

open access: yesParadigma: Jurnal Kajian Budaya, 2022
United Colors of Benetton, or UCB, has been using its advertisements to deliver positive messages and values that the clothing company represents. This article analyzes one of the photographs in Benetton’s campaign for their Spring Summer Collection of ...
Hianly Muljadi   +2 more
doaj   +1 more source

Sconfinamenti outdoor. Un percorso di educazione diffusa alla sostenibilità a partire dalla scuola

open access: yesFormazione & Insegnamento, 2021
A partire dall’interconnessione della vita umana con gli altri esseri viventi e il contesto ambientale, messa in evidenza dalla situazione di emergenza sanitaria, il contributo mette a fuoco lo spazio outdoor quale opportunità di educazione e ...
Mirca Benetton, Giulia Scarlatti
doaj   +1 more source

The effect of customer identification with brand on anti-brand activities through brand love and brand jealousy [PDF]

open access: yes‫مدیریت بازرگانی, 2015
The main purpose of this study is to investigate the effect of identity made by a brand for customrers on their anti-brand activities through brand love and brand jealousy.
Abolghasem Ebrahimi   +2 more
doaj   +1 more source

The meaning making of what is meaningful: dialogues with Wilcock and Benetton

open access: yesCadernos Brasileiros de Terapia Ocupacional, 2020
This essay sought to weave a dialogue around the meaning of what is meaningful as a relevant element for Occupational Therapy knowledge and practice, through the dialogue with two authors, Ann Wilcock, in her Perspective of the Occupational Nature of ...
Ana Carolina Carreira de Mello   +2 more
doaj   +1 more source

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