Results 151 to 160 of about 2,060 (292)
Brand Activism in the Digital Era: A Case Study on Ben & Jerry's brand [PDF]
Dissertation presented as the partial requirement for obtaining a Master's degree in Data Driven Marketing, specialization in Digital Marketing and AnalyticsConsumers, especially the youngest ones, expect brands to be more involved in activist causes ...
Abreu, Sofia Carolina de Sequeiros Araújo e
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ABSTRACT Research on ESG controversies has expanded rapidly, but findings remain fragmented and lack a unifying perspective. This study conducts a PRISMA‐guided, framework‐based systematic review of 68 empirical articles published between 2018 and 2025 (May) to synthesize the main determinants and consequences of ESG controversies.
Cristina Alexandrina Ştefănescu +1 more
wiley +1 more source
2022Over the last decade, companies have increasingly participated in brand activism, taking a stance on a divisive sociopolitical issue. Although research has examined brand activism’s effect on general stakeholder groups, little is known about how ...
Wright, Hilary Irene
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Entrepreneurial Orientation and Supply Chain Sustainability: A Systematic Literature Review
ABSTRACT In increasingly volatile global markets, firms must cultivate entrepreneurial and adaptive capabilities to sustain competitiveness and advance sustainability objectives. This study systematically reviews the intersection of Entrepreneurial Orientation (EO), Supply Chain Management (SCM) practices, and sustainability performance through the ...
Olivia Finnerty +4 more
wiley +1 more source
Target Firm's ESG Engagement and Post–M&A Performance: The Mediating Role of Acquirer's CSR Strategy
ABSTRACT The paper examines whether the environmental, social and governance (ESG) performance of target firms influences both accounting‐based and market‐based corporate financial performance (CFP) within the merger and acquisition (M&A) context and whether this relationship is mediated by the acquirer's corporate social responsibility (CSR) strategy.
Francesco Gangi +4 more
wiley +1 more source
ABSTRACT Building on dynamic capabilities theory, this paper develops a conceptual model explaining how organizations pursue eco‐innovation. Drawing on in‐depth interviews with sustainability and innovation managers across diverse industries, the study provides rich empirical insights into the drivers of eco‐innovation.
Maria Cristina Zaccone, Matteo Pedrini
wiley +1 more source
ABSTRACT Waste management remains a critical grand challenge in African countries. While entrepreneurship has been a viable strategy for addressing this challenge, it is fraught with constraints. This study investigates the strategies orchestrated by entrepreneurs to navigate adversity in Waste management and ensure the social and economic viability of
Tahiru Azaaviele Liedong +3 more
wiley +1 more source
The Impact of Athlete Activism on Sport Brand Value [PDF]
Athlete activism had become a strong worldwide factor in international sport, however, little data was available on its impact in Pakistan where cultural, political and social sensitivities played an important role in how the public perceived athletes ...
Butt, Rida Hamid
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Internationalization and ESG Controversies: Do Foreign Directors on Corporate Boards Matter?
ABSTRACT This study examines the relationship between internationalization and environmental, social, and governance (ESG) controversies, focusing on whether foreign directors on corporate boards influence this relationship. Drawing on resource dependence theory, we argue that internationalization increases ESG controversies due to the complexity of ...
Mohamed Elsayed +4 more
wiley +1 more source
Platform power, athlete branding, generative AI, and the future of sport governance-a systematic review. [PDF]
Westerbeek H, van Schaik T.
europepmc +1 more source

