PENGARUH BRAND AWARENESS DAN BRAND ASSOCIATION TERHADAP KEPUTUSAN PEMBELIAN KONSUMEN FORTE
Perusahaan Panca Adi Perkasa bergerak di bidang industri fashion dan berdiri di tahun 2015. Perusahaan Panca Adi Perkasa meluncurkan brand yang bernama Forte. Untuk memperkuat brand, Forte telah melakukan berbagai macam upaya pemasaran.
Alvin Frederick Liauri
doaj +1 more source
ABSTRACT Background Neuropsychological complications may impair the qualitative prognosis of patients with pediatric brain tumors. However, multifaceted evaluations cannot be conducted in all patients because they are time consuming and burdensome for patients.
Ami Tabata +9 more
wiley +1 more source
Is the use of influencer marketing and brand community effective for enhancing awareness of a new brand? [PDF]
Influencer marketing and brand community have been popularly used as one powerful marketing strategy to enhance brand awareness. This study aims to find out how and to what extent influencer marketing and brand community affect brand awareness in a ...
Asnan Furinto +3 more
doaj +1 more source
Implementing Health‐Related Quality of Life Assessment in Pediatric Oncology: A Feasibility Study
ABSTRACT Background There is growing interest in embedding health‐related quality of life (HRQoL) assessment and patient‐reported outcome measures (PROMs) within clinical cancer care. This study evaluated the feasibility, acceptability, and usability of implementing an electronic PROM (ePROM) platform to measure HRQoL in children with cancer ...
Mikaela Doig +13 more
wiley +1 more source
The Effect of Brand Activation on Brand Awareness
This study aimed to determine how the effect of brand activation on brand awareness at Teras Komuji. In this study, the independent variable (X) is brand activation, consisting of several sub-dimensions: identity, employee, product and service, and communication. The dependent variable (Y) is brand awareness.
null Anas Aulia +2 more
openaire +1 more source
Treatment Decision‐Making Roles and Preferences Among Adolescents and Young Adults With Cancer
ABSTRACT Background Decision‐making (DM) dynamics between adolescents and young adults (AYAs) with cancer, parents, and oncologists remain underexplored in diverse populations. We examined cancer treatment DM preferences among an ethnically and socioeconomically diverse group of AYAs and their parents.
Amanda M. Gutierrez +14 more
wiley +1 more source
STRATEGI YANG DIGUNAKAN INDO MARKETING SOLUTION UNTUK MENCIPTAKAN BRAND AWARENESS MAJALAH LAHAP
Brand Awareness is one way of branding strategy that can create emotional connection. The aim of this qualitative research is to determine the appropriate strategies for Indo Marketing Solution to improve the brand awareness of Lahap magazine.
Ellora Oktavia
doaj +1 more source
Pengaruh Brand Awareness, Brand Experience, dan Word Of Mouth terhadap Purchase Decision pada Konsumen Baskhara Futsal Arena Surabaya [PDF]
Penelitian ini bertujuan untuk mengetahui Pengaruh Brand Awareness, Brand Experience, dan Word of Mouth terhadap Purchase Decision pada Konsumen Baskhara Futsal Arena Surabaya.
SETYAWAN, J. L. (JOSHUA)
core
Antecedents dari Brand Equity pada Hotel Santika di Bsd Tangerang [PDF]
This study refers to previous studies, by kevin kam Fung So and Ceridwyn King (2009). The background of this research was to prove the management approaches that brand equity as the key assets for hotel industries and provide brand manger hotel to ...
Susiati, A. (Asriani)
core +4 more sources
Rapid Response to Trametinib Combined With Chemotherapy for Infant BRAF‐Fused Chiasmatic Glioma
ABSTRACT Infants, less than 1 year, with chiasmatic gliomas (ICG) present a major therapeutic challenge due to large tumor size, decreased vision, rapid progression, and poor response to vincristine/carboplatin chemotherapy. The majority have a BRAF fusion, which may respond to downstream MEK inhibitors but response time is slow. There are no safety or
Helen Toledano +7 more
wiley +1 more source

