Results 41 to 50 of about 511,789 (354)
Positive associations between consumerism and tobacco and alcohol use in early adolescence: cross-sectional study [PDF]
, 2012 <p>Background: There is concern about the negative impact of modern consumer culture on young people's mental health, but very few studies have investigated associations with substance use.
Bhaskar, A., Hunt, K., Sweeting, H.N.
core +1 more source
E-Jurnal Manajemen, 2018 The purpose of this study is to examine the role of brand awareness in mediating advertising relationships with consumers' buying intentions. This research was conducted in Denpasar City.
I Wayan Dicky Reza Pranata +1 more
doaj +1 more source
The Effect of Social Influence and Brand Image on Brand Awareness and Purchase Intention Study Case
IJEBD (International Journal of Entrepreneurship and Business Development)This study examines the relationships between social influence, brand image, brand awareness, and purchase intention in consumer behavior. The primary goal is to analyze how social influence and brand image contribute to brand awareness and purchase ...
Leonard Joshua
doaj +1 more source
PERAN BRAND AWARENESS DALAM MEMEDIASI PENGARUH CELEBRITY ENDORSER TERHADAP PURCHASE INTENTION
E-Jurnal Manajemen, 2020 Tujuan penelitian ini adalah untuk mengetahui peran brand awareness dalam memediasi pengaruh celebrity endorser terhadap purchase intention pada produk sepatu Adidas Yeezy.
Ida Bagus Putu Asdhi Setiawan +1 more
doaj +1 more source
PENGARUH BRAND AWARENESS DAN BRAND ASSOCIATION TERHADAP KEPUTUSAN PEMBELIAN KONSUMEN FORTE
Jurnal Performa, 2019 Perusahaan Panca Adi Perkasa bergerak di bidang industri fashion dan berdiri di tahun 2015. Perusahaan Panca Adi Perkasa meluncurkan brand yang bernama Forte. Untuk memperkuat brand, Forte telah melakukan berbagai macam upaya pemasaran.
Alvin Frederick Liauri
doaj +1 more source
Pediatric Blood &Cancer, EarlyView.ABSTRACT Objective To evaluate the diagnostic yield and utility of universal paired tumor–normal multigene panel sequencing in newly diagnosed pediatric solid and central nervous system (CNS) tumor patients and to compare the detection of germline pathogenic/likely pathogenic variants (PV/LPVs) against established clinical referral criteria for cancer ...
Natalie Waligorski +9 more
wiley +1 more source
Student corporate brand identification: An exploratory case study [PDF]
, 2007 Purpose: We investigate student corporate brand identification towards three corporate brands: a UK University, a leading UK business school and its overseas collaborative partner institute in Asia.
Balmer, JMT, Liao, M
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Is the use of influencer marketing and brand community effective for enhancing awareness of a new brand? [PDF]
Innovative MarketingInfluencer marketing and brand community have been popularly used as one powerful marketing strategy to enhance brand awareness. This study aims to find out how and to what extent influencer marketing and brand community affect brand awareness in a ...
Asnan Furinto +3 more
doaj +1 more source
The Effect of Brand Activation on Brand Awareness
Journal of Economics Review (JOER), 2023 This study aimed to determine how the effect of brand activation on brand awareness at Teras Komuji. In this study, the independent variable (X) is brand activation, consisting of several sub-dimensions: identity, employee, product and service, and communication. The dependent variable (Y) is brand awareness.
null Anas Aulia +2 more
openaire +1 more source
Pediatric Blood &Cancer, EarlyView.ABSTRACT Purpose Although not always achieved, complete chemotherapy‐induced nausea and vomiting (CINV) control is the conventional goal of CINV prophylaxis. In this two‐center, mixed‐methods study, we sought to understand the preferences of adolescent patients and family caregivers for CINV control endpoints.
Haley Newman +8 more
wiley +1 more source