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Brand gender, brand personality and brand loyalty relationship
2017Brand personality, especially brand gender concepts are quite new in Turkey, therefore these concepts have not been used as a topic in research. The aim of this research is to shed light on the literature by emphasizing the relationship between brand personality, brand gender and brand loyalty.
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Antecedents of Tourists’ Loyalty to Mauritius
Journal of Travel Research, 2012Girish Prayag, Chris Ryan
exaly
Service quality, consumer satisfaction and loyalty in hospitals: Thinking for the future
Journal of Retailing and Consumer Services, 2018Justin Paul
exaly
Global Journal For Research Analysis, 2012
Dr. K. Krishnakumar Dr. K. Krishnakumar +1 more
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Dr. K. Krishnakumar Dr. K. Krishnakumar +1 more
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