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Impact of distribution intensity on perceived quality, brand awareness and brand loyality - structural model

open access: yesTržište, 2008
The purpose of this empirical study was to determine the impacts of distribution intensity on perceived quality and brand awareness, and to analyze the effects of perceived quality and brand awareness on brand loyalty.
Ivan-Damir Anić, Edo Rajh
doaj  

Brand awareness [PDF]

open access: yes, 2013
Sl'otkova, A
core  

"It Looks Like an Adult Sweetie Shop": Point-of-Sale Tobacco Display Exposure and Brand Awareness in Scottish Secondary School Students. [PDF]

open access: yesNicotine Tob Res, 2016
van der Sluijs W   +11 more
europepmc   +1 more source

Brand Awareness and Brand Equity of Outpatient [PDF]

open access: yesProceedings of the Health Science International Conference (HSIC 2017), 2017
openaire   +1 more source

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