Results 111 to 120 of about 919,362 (285)
Rethinking plastic waste: innovations in enzymatic breakdown of oil‐based polyesters and bioplastics
Plastic pollution remains a critical environmental challenge, and current mechanical and chemical recycling methods are insufficient to achieve a fully circular economy. This review highlights recent breakthroughs in the enzymatic depolymerization of both oil‐derived polyesters and bioplastics, including high‐throughput protein engineering, de novo ...
Elena Rosini +2 more
wiley +1 more source
Assessing Agricultural Input Brand Loyalty Among U.S. Mid-Size and Commercial Producers [PDF]
This study explores the prevalence and determinants of brand loyalty for agricultural input products. Results suggest that loyalty for both expendable and capital inputs is high among commercial farmers.
Akridge, Jay T. +2 more
core +1 more source
KHS‐Cnd peptide is able to impair biofilm formation and disaggregate mature biofilms in Acinetobacter baumannii clinical isolates. Differences in extracellular metabolites reflect changes in biofilm metabolism due to KHS‐Cnd treatment. Among the differentially represented extracellular metabolites upon KHS‐Cnd treatment, the significantly altered ...
Fernando Porcelli +9 more
wiley +1 more source
Nonprofit brand strength’s moderational role
The nature and characteristics of the nonprofit brand strength construct are conceptualized. Brand strength is defined as a multidimensional construct, composed by brand familiarity, brand remarkability, and brand attitude.
Walter Wymer
doaj
People and person factors in building brand admiration and leadership for African brands
Purpose: Brand leadership studies focus on validating their four dimensions of brand innovativeness, value, popularity and quality but neglect their predictors.
Nkiru J. Olumide-Ojo, Helen I. Duh
doaj +1 more source
Brand mergers: How attitudes influence consumer identity preferences [PDF]
In the context of a merger, management of corporate brand names and logos assumes a critical role. The purpose of this paper is to provide a better understanding of the corporate brand redeployment decision.
César - Machado, Joana +3 more
core
Pathogenic Neurofibromatosis type 1 gene variants in tumors of non‐NF1 patients and role of R1276
Somatic variants of the neurofibromatosis type 1 (NF1) gene occur across neoplasms without clinical manifestation of the disease NF1. We identified emerging somatic pathogenic NF1 variants and hotspots, for example, at the arginine finger 1276. Those missense variants provide fundamental information about neurofibromin's role in cancer.
Mareike Selig +7 more
wiley +1 more source
This study aims to determine and analyze the role of brand image as a mediating variable in the influence of brand trust and customer relationship management on customer loyalty in Pelindo lembar stevedoring services.
Agus Tariyansah +2 more
doaj +1 more source
Turning Trade Marks into Brands: how Advertising Agencies Created Brands in the Global Market Place, 1900-1930 [PDF]
While historians and management students are familiar with the lore of how an internal memo at Procter & Gamble ‘invented’ brand management in 1931 (Fullerton, Low 1994; Dyer et al. 2004), little is known about how advertising agencies conceptualised and
Stefan Schwarzkopf
core
Моделі управління капіталом брендів роздрібного ринку нафтопродуктів [PDF]
Запропоновано теоретичну модель управління капіталом бренду та концептуальну модель оцінки ефективності управління капіталом бренду на роздрібному ринку нафтопродуктів, що грунтуються на системному підході, а також економіко-математичну модель управління
Малинка, О. Я.
core

