Results 181 to 190 of about 4,705,635 (193)

Branded mobile application adoption and customer engagement behavior

Computers in Human Behavior, 2020
Rebecca Jen-Hui Wang
exaly  

Signaling effects of branded amenities on customer-based brand equity

Journal of Hospitality Marketing and Management, 2021
Eun Joo, Seyhmus Baloglu
exaly  

Customer experience and commitment in retailing: Does customer age matter?

Journal of Retailing and Consumer Services, 2020
Imran Khan, Linda Hollebeek, Jamid Islam
exaly  

Emerging challenges for branded budget hotels in India: Thematic analysis of managers’ perceptions and customer expectations

Worldwide Hospitality and Tourism Themes, 2016
Gaurav Joshi
exaly  

Examining the role of user experience with branded apps in continuance use intention

International Journal of Electronic Customer Relationship Management, 2021
exaly  

How a branded website creates customer purchase intentions

Total Quality Management and Business Excellence, 2019
Chia-Lin Hsu, Nien‐Te Kuo
exaly  

What Triggers Customer Curiosity? Exploring the Role of Branded Content Experience Design on Customer Response

Journal of Hospitality and Tourism Research
Seonjeong Ally Lee
exaly  

Go with the flow: engineering flow experiences for customer engagement value creation in branded social media environments

Journal of Brand Management, 2017
Jamie Carlson, Alexander Taylor
exaly  

Customers’ Usage and Brand Experience Toward Branded Mobile Payment Improve Continuous Usage Intention

2022
exaly  

Modelling the factors impacting customer engagement for branded content in healthcare

International Journal of Pharmaceutical and Healthcare Marketing
Dr. Rahul S Mor, Shilpa Sindhu
exaly