Results 11 to 20 of about 1,899,977 (311)

Pricing Strategies in a Two-Echelon Supply Chain With Sales Efforts and Channel Conflicts

open access: yesIEEE Access, 2020
With the increasing popularity of online retail, many manufacturers have opened up their own online marketplaces, which has accelerated competition in the retail market.
Huan Cai, Song Qing
doaj   +1 more source

Research on demand-oriented Business English learning method

open access: yesSHS Web of Conferences, 2016
Business English is integrated with visual-audio-oral English, which focuses on the application for English listening and speaking skills in common business occasions, and acquire business knowledge and improve skills through English. This paper analyzes
Zhou Yuan
doaj   +1 more source

The management of English language support in postgraduate business education: the CEM model (contextualisation, embedding and mapping) [PDF]

open access: yes, 2009
The paper documents the background, research and preliminary findings relating to a key area emerging in higher education institutions in the UK: providing academic language and study skills to support international students in parallel with their study ...
Porter, Elizabeth, Sloan, Diane
core   +1 more source

Project-Based Learning in ESP. Case Study in Economic Sciences [PDF]

open access: yesOvidius University Annals: Economic Sciences Series, 2023
This paper deals with the advantages brought by Project-Based Learning (PBL) in the ESP courses and seminars. The first two sections tackle several theoretical elements related to the topic (definition of PBL, main features and advantages); the next ...
Alina Buzarna-Tihenea (Galbeaza)   +1 more
doaj  

English in the Workplace: Business English as a Lingua Franca in Boardwalk Direct Selling Company

open access: yesUniversal Journal of Educational Research, 2022
With the current international competition among global companies, Business English as a Lingua Franca (BEFL) has become a necessity. As for one, Boardwalk Direct Selling Company recognizes the adoption of the BEFL concept within the organization to ...
Christian S. Lopez
doaj   +1 more source

The victorious English language: hegemonic practices in the management academy [PDF]

open access: yes, 2013
This study explores hegemonic linguistic processes, that is, the dominant and unreflective use of the English language in the production of textual knowledge accounts.
Alvesson M.   +20 more
core   +1 more source

Why should a Business English Teacher be a Constructivist Teacher?

open access: yesGlottodidactica, 2008
The article provides some considerations related to the issue of learning and teaching Business English in Poland. It explains the difference between Business English, General English and English for Specific Purposes.
Joanna Lempart
doaj   +1 more source

Professional development: Perspective of Business English teachers in vocational high schools in Serbia [PDF]

open access: yesZbornik Radova Filozofskog Fakulteta u Prištini, 2019
This paper addresses professional development of teachers who run Business English courses in vocational high schools in Serbia. The analysis of professional development programmes offered in Serbia indicated that Business English teachers' needs are not
Vidaković Mirna M.
doaj  

The English Communication and Learning Needs of Master of Business Administration Students and Curriculum Development at a Chinese University

open access: yesSAGE Open, 2019
This study investigates the communication and learning needs of Master of Business Administration (MBA) business English students and their perceptions of effective curriculum design. The research instruments are two-stage surveys of 99 MBA students from
Qing Xie, Jie Chen
doaj   +1 more source

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