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Six-Year Trends in Real-World Data Use for Post-Marketing Surveillance of New Medical Products in Japan. [PDF]
Clin Transl SciOkami S, Shimotsumagari K, Sadatsuki Y.
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Antibiotic prescribing and antimicrobial resistance awareness among medical students in Lebanon using novel assessment scales. [PDF]
Sci RepSaadeh D +9 more
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Corporate Profits and the Health of Americans. [PDF]
Healthcare (Basel)Biglan A, Prinz RJ, Fishbein DH.
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2023
This chapter explores the concept of cause-related marketing from a modern perspective, briefly tracing its inception in the field of marketing since the Third Industrial Revolution, and discusses landmark marketing campaigns and their ramifications on the development of cause-related marketing.
Sattar, Muhammad Muzamil +2 more
openaire +2 more sources
This chapter explores the concept of cause-related marketing from a modern perspective, briefly tracing its inception in the field of marketing since the Third Industrial Revolution, and discusses landmark marketing campaigns and their ramifications on the development of cause-related marketing.
Sattar, Muhammad Muzamil +2 more
openaire +2 more sources
2014
Cause-related marketing is established by a corporation that wishes to continue its philanthropic efforts by choosing one organization, or cause, with which to associate. Simply, it is a partnership between a corporate organization and a non-profit where there is a mutually beneficial relationship.
Marcus Stumpf, Iris Teufl
openaire +2 more sources
Cause-related marketing is established by a corporation that wishes to continue its philanthropic efforts by choosing one organization, or cause, with which to associate. Simply, it is a partnership between a corporate organization and a non-profit where there is a mutually beneficial relationship.
Marcus Stumpf, Iris Teufl
openaire +2 more sources
2013
Cause-related Marketing (CrM) ist eine Marketingstrategie, bei welcher durch den Kauf eines Produktes ein kleiner Teil des Gewinns für einen wohltätigen Zweck gespendet wird. Da der Druck der Öffentlichkeit und der Non-Profit-Organisationen an Unternehmen, mehr gesellschaftliche Aufgaben zu übernehmen, zunimmt, wird CrM immer häufiger von den ...
+5 more sources
Cause-related Marketing (CrM) ist eine Marketingstrategie, bei welcher durch den Kauf eines Produktes ein kleiner Teil des Gewinns für einen wohltätigen Zweck gespendet wird. Da der Druck der Öffentlichkeit und der Non-Profit-Organisationen an Unternehmen, mehr gesellschaftliche Aufgaben zu übernehmen, zunimmt, wird CrM immer häufiger von den ...
+5 more sources