Results 81 to 90 of about 611 (187)

Success factors in cause-related marketing projects Determinantes de suceso en cumplimiento de programas de marketing relacionado a causas Determinantes de sucesso na implementação de programas de marketing relacionado a causas

REGE Revista de Gestão, 2011
Corporate social responsibility attempts to align organizational and social objectives. Alignment can be achieved by application of cause-related marketing (CRM) methods.
Maíse Soares Pereira, José Ednilson de Oliveira Cabral   +1 more
doaj  

Therapeutic Immune Reprogramming by Rapamycin Attenuates Plaque Inflammation and Lymphoid Immune Responses in Aged Atherosclerotic Mice

Aging Cell, Volume 25, Issue 10, October 2026.
Rapamycin exerts multifaceted immunomodulatory effects in age‐induced atherosclerosis, with pronounced inhibitory effects on adaptive immunity. Rapamycin reduced plaque inflammation and macrophage content, diminished pro‐inflammatory T cell responses, lowered age‐associated B cell frequencies, and attenuated senescence‐associated immune signatures ...
Jill de Mol, Daphne H. de Korte, Marie A. C. Depuydt, Virginia Smit, Mireia N. A. Bernabé Kleijn, Peter J. van Santbrink, Christoph J. Binder, Florentina Porsch, Frank H. Schaftenaar, Amanda C. Foks   +9 more
wiley   +1 more source

Cause Related Marketing : En studie i hur företag praktiskt arbetar med CRM

, 2009
Cause-Related Marketing (CRM) is not a completely new phenomenon, yet an idea whose time has truly come. To have commercial organizations cooperate with charity organizations for mutual profit is a "win-win-win" situation. The company gets added value to its brand, the charity organization gets to collect more money that it otherwise wouldn't and the ...
Sterner, Linn, Jönsson, Linnea
openaire   +1 more source

The Contention of Care: A Latin American Perspective

Bulletin of Latin American Research, Volume 45, Issue 4, October 2026.
ABSTRACT In the current global political landscape, characterised by increasing polarisation and a rise in far‐right conservative governments, ‘care’ has become a contested field. In particular, the decline in birth rates has catalysed conservative discourse advocating a return to ‘traditional’ values around the world.
Belén Villegas Plá
wiley   +1 more source

Safety and Performance of INVICTA DF4 Ventricular Defibrillation Lead: Results From APOLLO Prospective Multicenter Study

Pacing and Clinical Electrophysiology, Volume 49, Issue 10, Page 1595-1603, October 2026.
ABSTRACT Background Implantable cardioverter‐defibrillator (ICD) therapy relies on reliable right ventricular leads for pacing, sensing, and defibrillation. The INVICTA DF4 lead is an active‐fixation, quadripolar design intended to optimize implant workflow and long‐term safety and performance. Methods APOLLO was a prospective, multicenter, single‐arm,
Klaus K. Witte, Juan Gabriel Martínez, Mário M. Oliveira, Alberto Barrera, Maite Izquierdo, Cosimo Mandurino, Maria Emilce Trucco, José Juan García Salvador, Antoine Dompnier, Frédéric Jean, Pablo J. Sánchez Millán, Carsten Israel, Maria Martino, Pedro Marques   +13 more
wiley   +1 more source

Assessment of genetically modified maize Bt11 × MIR162 × MON 89034 × NK603 (application GMFF‐2025‐33624)

EFSA Journal, Volume 24, Issue 10, October 2026.
Abstract Genetically modified maize Bt11 × MIR162 × MON 89034 × NK603 was developed by crossing to combine four single events: Bt11, MIR162, MON 89034 and NK603. The maize Bt11 × MIR162 × MON 89034 × NK603 expresses the Cry1Ab, PAT, Vip3Aa20, PMI, Cry1A.105, Cry2Ab2, CP4 EPSPS and CP4 EPSPS L214P proteins to confer protection against certain ...
EFSA Panel on Genetically Modified Organisms (GMO), Josep Casacuberta, Francisco Barro, Albert Braeuning, Ruud de Maagd, Michelle M. Epstein, Thomas Frenzel, Jean‐Luc Gallois, Frits Koning, Antoine Messéan, F. Javier Moreno, Fabien Nogué, Giovanni Savoini, Alan H. Schulman, Christoph Tebbe, Eve Veromann, Elisabeth Waigmann, Michele Ardizzone, Giacomo De Sanctis, Antonio Fernandez Dumont, Andrea Gennaro, José Ángel Gómez Ruiz, Tilemachos Goumperis, Sara Jacchia, Dafni Maria Kagkli, Paolo Lenzi, Ana M. Camargo, Franco Maria Neri, Tommaso Raffaello, Alice Branchi, Arianna Ferrari   +30 more
wiley   +1 more source

Egoism or Altruism? The Influence of Cause-Related Marketing on Customers' Extra-Role Behavior. [PDF]

Front Psychol, 2022
Hui Z, Wenan H.
europepmc   +1 more source

The role of cause involvement, attitude toward cause-related marketing and perceived motivations in predicting consumers’ intentions to participate in a CRM campaign

, 2014
Although cause-related marketing (CRM) campaigns can result in positive responses from consumers and increased purchase intentions (Gupta & Pirsch, 2006), in recent years there has been a backlash towards these campaigns. Critics of CRM question the transparency of the alliance and whether the firm is partnering with the cause to help it (other-serving
openaire   +2 more sources

Integrating Business Intelligence and CRM Systems With a Machine Learning Approach for Predictive Customer Retention in E-Commerce. [PDF]

ScientificWorldJournal
Zeinali M, Ramezani Asli L, Khalili MA.
europepmc   +1 more source

SKORE: Skill-oriented extraction engine from job advertisements using large language models. [PDF]

MethodsX
Menezes PC, Sakiyama KM, Marcacini RM, Jacob AFL, Lobato FMF.   +4 more
europepmc   +1 more source