Results 251 to 260 of about 5,231,423 (265)

Corporate social responsibility or cause‐related marketing? The role of cause specificity of CSR

Journal of Consumer Marketing, 2011
Rian Beise-Zee
exaly  

Choosing the right message for the right cause in social cause advertising: type of social cause message, perceived company–cause fit and the persuasiveness of communication

International Journal of Advertising, 2015
Joon Soo Lim, Kihan Kim
exaly  

Cause–brand alliances: does the cause help the brand or does the brand help the cause?

Journal of Business Research, 2005
exaly  

Forecasting life expectancy, years of life lost, and all-cause and cause-specific mortality for 250 causes of death: reference and alternative scenarios for 2016–40 for 195 countries and territories

Lancet, The, 2018
Neal Marquez, Alan D Lopez, Tahvi Frank   +2 more
exaly  

Causes of hypocholesterolemia

Coronary Artery Disease, 1993
W H, Ettinger, T, Harris
openaire   +2 more sources

Global, regional, and national age–sex specific all-cause and cause-specific mortality for 240 causes of death, 1990–2013: a systematic analysis for the Global Burden of Disease Study 2013

Lancet, The, 2015
exaly  

The Cause of Greece, the Cause of Europe

2008
openaire   +2 more sources

The company‐cause‐customer fit decision in cause‐related marketing

Journal of Consumer Marketing, 2006
exaly  

THE CAUSE OF CANCER.

The Lancet, 1911
openaire   +1 more source

The relevance of fit in a cause–brand alliance when consumers evaluate corporate credibility

Journal of Business Research, 2007
exaly