Results 141 to 150 of about 86,546 (285)
Celebrity Endorsement and Consumer Purchase Intentions [PDF]
Due to the cluttering of advertisements, it has become extremely difficult for marketers  to get the attention of consumers. Marketers across the world are now relying on celebrity  endorsements.
Anwarl, Adnan, Jalees, Dr. Tariq
core
This study investigates the effects of sport’s celebrity endorsement on purchase intention. More specifically, this study seeks to (1) identify the extent to which the sports celebrity’s credibility influences consumer purchase intention; (2) the extent ...
Natalie Bragança Düsenberg +2 more
doaj
ABSTRACT Objective Eating disorders (EDs) are complex conditions with medical and psychosocial implications. Social media (SM) exposure has been associated with increased body image concerns and maladaptive eating behaviors. Pro‐eating disorder (pro‐ED) communities exist across SM platforms and often perpetuate ED‐related identities and behaviors.
Daisy Sun +3 more
wiley +1 more source
ABSTRACT Climate assemblies are a novel method of public consultation in which quasi randomly selected citizens are brought together to learn about climate change, discuss with their fellow citizens, and recommend solutions to the commissioning body.
Patricia Mockler +2 more
wiley +1 more source
Mapping the Celebrity Endorsement of Branded Food and Beverage Products and Marketing Campaigns in the United States, 1990-2017. [PDF]
Zhou M +6 more
europepmc +1 more source
This study examined 21 new ferrocene and ruthenocene derivatives, including those with planar and central chirality. Their stereochemical behavior was examined using UV‐detected normal‐phase liquid chromatography. Under fixed conditions, eight polysaccharide‐based chiral stationary phases were tested using n‐heptane combined with either 2‐propanol or ...
Florine Wartelle +4 more
wiley +1 more source
Abstract Objective This study was undertaken to provide an overview of the research landscape and evaluate the impact of lifestyle modifications on seizure reduction and quality of life in people with epilepsy receiving standard medical treatment. Methods Following PRISMA (Preferred Reporting Items for Systematic Reviews and Meta‐Analyses) guidelines ...
Elizabeth Spurgeon +9 more
wiley +1 more source
Genetic epilepsies with myoclonic seizures: Mechanisms and syndromes
Abstract Genetic epilepsy with myoclonic seizures encompasses a heterogeneous spectrum of conditions, ranging from benign and self‐limiting forms to severe, progressive disorders. While their causes are diverse, a significant proportion stems from genetic abnormalities.
Antonietta Coppola +3 more
wiley +1 more source
Celebrity Endorsement - Consumers’ willingness to pay for celebrity endorsed products
Celebrity endorsement has become a widely studied and applied concept by the marketers and managers in modern business organizations. With the progressive marketing and business methods, new promotional tools have also been introduced to provide a competitive edge to the organizations. This paper deals with the research question i.e.
openaire +1 more source
Abstract Soft robots, engineered from highly compliant materials, offer superior adaptability and safety in unstructured environments compared to their rigid counterparts. Recent advancements, fueled by bio‐inspiration and material programmability, have led to the rapid co‐evolution of their core modules: actuation, sensing, protection, energy, and ...
Qiulei Liu +3 more
wiley +1 more source

