Factors explaining farmers’ behaviours and intentions about agricultural methods of production. Organic vs. conventional comparison [PDF]
, 2008 We investigate the factors explaining behaviours and attitudes of farmers towards organic practices. Among a wide set of motivational, economic and environmental variables, we focus on those factors related to ethnocentrism of farmers and the importance ...
Canavari, Prof. Maurizio +2 more
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The impact of ethnocentrism on Serbian consumers [PDF]
Marketing (Beograd. 1991), 2009 The purpose of this paper is to examine the impact of consumer ethnocentrism on the intention to buy local products by Serbian consumers. Modern business trends and market changes are followed by new trends in consumer behaviour.
Veljković Saša
doaj
Review of the theoretical and empirical literature of consumer ethnocentrism [PDF]
Social Sciences and Education Research Review, 2015 This article presents an analysis of the concept of consumer ethnocentrism measured by the researchers with the use of the Consumer Ethnocentric Tendencies Scale (CETSCALE) developed by Shimp and Sharma in 1987.
Stamule Stere, Bora Trajani
doaj
Management : Journal of Contemporary Management Issues, 2018 The objective of this study is to determine the impact of demographic and socio- psychological characteristics on consumers’ ethnocentric tendencies. The research was conducted within Croatia among the residents living in the Split-Dalmatia County.
Antonija Kvasina +2 more
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BRAND ORIGIN DAN PERSEPSI KONSUMEN TERHADAP KUALITAS PRODUK SMARTPHONE ANDROID [PDF]
, 2014 This research aims to find out how respondents perceived quality of smartphone android brand origin from Japan, Indonesia, and South Korea. The population in this research is the users of smartphone android in Yogyakarta. The sample used was 200 students
Tchang, Paus Peterson
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TÜKETİCİ ETNOSENTRİZMİ: BEYAZ EŞYA VE İÇECEK SEKTÖRLERİNDE KARŞILAŞTIRMALI BİR SAHA ARAŞTIRMASI
Sosyal Ekonomik Araştırmalar Dergisi, 2013 Globalleşmenin hızla yayılması ve uluslararası pazarlamanın gelişmesiyle günümüzde dünyanın bir köşesinde üretilen bir ürün, dünyanın diğer köşesindeki bir ülkeye kolayca ulaştırılabilmekte ve ülkeler arasında ürünlerin giriş ve çıkışı kolay yollarla ...
T. Şükrü YAPRAKLI, Ercan KESER
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A Comparative Study of Patriotism, Protectionism, Social Economic Conservatism between Indian and Vietnamese Consumers: The Effects of these Constructs on Buying Inclinations [PDF]
Eurasian Journal of Business and Economics, 2013 The current study’s emphasis is intended to provide researchers with a point of departure for understanding specific cultural differences associated with the ethnocentrism scale.
John E. SPILLAN, Talha HARCAR
doaj
Market entry using country-of-origin intelligence in an emerging market. [PDF]
, 2007 Purpose – The purpose of this research is to explore country of origin (COO) effects among Pakistani elite consumers and to use that knowledge as an intelligence base for SMEs considering entry into Pakistan.
Bamber, David, Khan, Hina
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Consumer Ethnocentrism – Marketing Challenge for Companies: The Case of Serbia
Management, 2018 Research Question: This paper examines consumer ethnocentrism (CE) as marketing challenge for companies. Motivation: The purpose of the paper is to examine the antecedents and consequences of CE, who high-ethnocentric consumers are and whether CE can be
Mira Rakic +2 more
doaj +1 more source
Tüketici etnosentrizmi etkisini ölçmede cetscale ölçeği ve Türkiye uygulaması [PDF]
, 2006 Following the radical changes in the marketing concept, consumer behavior and thefactors affecting the it have become important for people who are involved in marketing.Among these factors ?product? affects customers? buying decisions in terms of color,package, label, brand and country of origin.
openaire +1 more source