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Churn prediction based on text mining and CRM data analysis [PDF]
Within quantitative marketing, churn prediction on a single customer level has become a major issue. An extensive body of literature shows that, today, churn prediction is mainly based on structured CRM data.
Heitz, Christoph +2 more
core +1 more source
Customer Churn Prediction [PDF]
Churned customers identification plays an essential role for the functioning and growth of any business. Identification of churned customers can help the business to know the reasons for the churn and they can plan their market strategies accordingly to enhance the growth of a business. This research is aimed at developing a machine learning model that
openaire +1 more source
CUSTOMER CHURN PREDICTION ANALYSIS
The Customers are the base of many successful businesses; thus, all the sectors are starting to understand how important it is to gain client satisfaction. The technical infrastructure has expanded quickly, changing how businesses operate. Due to growing business competition, the importance of marketing techniques, and customers' increasingly aware ...
E Padma Priya +2 more
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Intelligent Decision Forest Models for Customer Churn Prediction
Customer churn is a critical issue impacting enterprises and organizations, particularly in the emerging and highly competitive telecommunications industry.
Fatima Enehezei Usman-Hamza +9 more
doaj +1 more source
INTRODUCTION: Customer churn is a severe problem of migrating from one service provider to another. Due to the direct influence on the company's sales, companies are attempting to promote strategies to identify the churn of prospective consumers.
Sulaiman Olaniyi Abdulsalam +3 more
doaj +1 more source
Abstract This paper sheds light on regional recovery prospects from the coronavirus disease 2019 (COVID‐19) crisis by examining the link between gross rates of establishment openings and closures and local economic growth spanning the 2001 recession and the 2007–2009 global financial crisis (GFC).
Nicholas Kacher, Stephan Weiler
wiley +1 more source
Improving customer churn prediction by data augmentation using pictorial stimulus-choice data [PDF]
The purpose of this paper is to determine the added value of pictorial stimulus-choice data in customer churn prediction. Using Random Forests and 5 times 2 fold cross-validation, this study analyzes how much pictorial stimulus choice data and survey ...
Ballings, Michel +2 more
core +2 more sources
Nowadays, customer churn has been reflected as one of the main concerns in the processes of the telecom sector, as it affects the revenue directly. Telecom companies are looking to design novel methods to identify the potential customer to churn.
Rencheng Liu +7 more
doaj +1 more source
Predviđanje odljeva utjecajnih mobilnih pretplatnika korištenjem značajki niske razine [PDF]
In the last years, customer churn prediction has been very high on the agenda of telecommunications service providers. Among customers predicted as churners, highly influential customers deserve special attention, since their churns can also trigger ...
Andrej Košir +2 more
core +2 more sources
Ensembles of probability estimation trees for customer churn prediction [PDF]
Customer churn prediction is one of the most, important elements tents of a company's Customer Relationship Management, (CRM) strategy In tins study, two strategies are investigated to increase the lift. performance of ensemble classification models, i.e
A. Lemmens +20 more
core +3 more sources

