Customer churn prediction for telecommunication industry: A Malaysian Case Study [version 1; peer review: 2 approved] [PDF]
Background: Customer churn is a term that refers to the rate at which customers leave the business. Churn could be due to various factors, including switching to a competitor, cancelling their subscription because of poor customer service, or ...
Nurulhuda Mustafa +2 more
doaj +2 more sources
Advanced customer churn prediction for a music streaming digital marketing service using attention graph-based deep learning approach [PDF]
Customer churn poses a persistent threat to the sustainability of music streaming platforms, where user disengagement often occurs unpredictably. Most existing churn prediction methods fail to integrate relational dependencies among users or address the ...
Haiyan Cheng, Jie He
doaj +2 more sources
Churn prediction of mobile and online casual games using play log data. [PDF]
Internet-connected devices, especially mobile devices such as smartphones, have become widely accessible in the past decade. Interaction with such devices has evolved into frequent and short-duration usage, and this phenomenon has resulted in a pervasive
Seungwook Kim +3 more
doaj +2 more sources
Combining predictive accuracy and interpretability: a data-driven approach to telecom churn analysis [PDF]
Acquiring consumers is a challenge in the telecom industry since it reduces profits and slows growth. Customer churn prediction remains a pivotal challenge for telecommunications companies seeking to retain subscribers and sustain profitability in highly
Pankaj Hooda +4 more
doaj +2 more sources
Integrating generative AI and machine learning classifiers for solving heterogenous MCGDM: a case of employee churn prediction [PDF]
Employee churn is a critical issue for companies and organizations, as it directly impacts productivity, efficiency, and overall operational success.
Hagar G. Abu-Faty +3 more
doaj +2 more sources
Owing to saturated markets, fierce competition, dynamic criteria, along with introduction of new attractive offers, the considerable issue of customer churn was faced by the telecommunication industry.
R. Sudharsan, E. N. Ganesh
doaj +1 more source
The Impact of Churn Labelling Rules on Churn Prediction in Telecommunications
One of the biggest difficulties in telecommunication industry is to retain the customers and prevent the churn. In this article, we overview the most recent researches related to churn detection for telecommunication companies. The selected machine learning methods are applied to the publicly available datasets, partially reproducing the results of ...
Andrej Bugajev +3 more
openaire +1 more source
A Survey on Churn Analysis in Various Business Domains
In this paper, we present churn prediction techniques that have been released so far. Churn prediction is used in the fields of Internet services, games, insurance, and management.
Jaehyun Ahn +4 more
doaj +1 more source
No industry can thrive without customers and with customers comes the chances of customer churn. Since customer churn have direct-impact on the revenue, all the industries are focusing in understanding the factors influencing churn and are developing ...
Manish Mohan, Anil Jadhav
doaj +1 more source
Telecom Churn Prediction Using Voting Classifier Ensemble Method and Supervised Machine Learning Techniques [PDF]
In the current fast-paced world, there are a lot of changes and developments in the telecom sector, due to which the telecom companies find themselves in difficulties in retaining the customers who have availed of their services.
Pandithurai O. +3 more
doaj +1 more source

