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CUSTOMER CHURN PREDICTION [PDF]
International Journal for Research in Engineering Application & ManagementOur work focuses on applying supervised machine learning techniques to anticipate bank client attrition. We created a straightforward and effective strategy that works with a variety of machine learning techniques. We tested many methods through tests and discovered that the Decision Tree strategy was the most effective in forecasting client attrition.
Lavina Anand Parulekar +3 more
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Journal of Information and Organizational Sciences, 2022 No industry can thrive without customers and with customers comes the chances of customer churn. Since customer churn have direct-impact on the revenue, all the industries are focusing in understanding the factors influencing churn and are developing ...
Manish Mohan, Anil Jadhav
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PREDICTIVE ANALYSIS OF CUSTOMER CHURN IN TELECOM INDUSTRY USING SUPERVISED LEARNING [PDF]
ICTACT Journal on Soft Computing, 2020 Customer acquisition and retention is a key concern for several industries and is particularly acute in fiercely competitive and fast growth businesses. Retaining a loyal customer is far more important than acquiring a new one, thus making customer churn
Shreyas Rajesh Labhsetwar
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Predicting Customer Churn in Retailing
2022 21st IEEE International Conference on Machine Learning and Applications (ICMLA), 2022 INSiDR
Dirar Sweidan +3 more
openaire +3 more sources
Human-Centric Intelligent Systems, 2022 Customer churn describes terminating a relationship with a business or reducing customer engagement over a specific period. Customer acquisition cost can be five to six times that of customer retention, hence investing in customers with churn risk is ...
David Hason Rudd, Huan Huo, Guandong Xu
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Telecom Churn Prediction System Based on Ensemble Learning Using Feature Grouping
Applied Sciences, 2021 In recent years, the telecom market has been very competitive. The cost of retaining existing telecom customers is lower than attracting new customers.
Tianpei Xu, Ying Ma, Kangchul Kim
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Discrete Dynamics in Nature and Society, 2021 Customer churn will cause the value flowing from customers to enterprises to decrease. If customer churn continues to occur, the enterprise will gradually lose its competitive advantage.
Ming Zhao +4 more
doaj +1 more source
FORECASTING CUSTOMER FUTURE BEHAVIOR IN RETAIL BUSINESS USING MACHINE LEARNING MODELS
Scientific Journal of Astana IT University, 2022 The ability to forecast customers’ future purchases, lifetime value, and churn are fundamental tasks in business management. These tasks become more complicated when the relationship between customers and business is not contractual.
Shyngys Akhmetbek
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A Data-Driven Approach to Improve Customer Churn Prediction Based on Telecom Customer Segmentation
Future Internet, 2022 Numerous valuable clients can be lost to competitors in the telecommunication industry, leading to profit loss. Thus, understanding the reasons for client churn is vital for telecommunication companies.
Tianyuan Zhang +2 more
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An Empirical Study on Customer Churn Behaviours Prediction Using Arabic Twitter Mining Approach
Future Internet, 2021 With the rising growth of the telecommunication industry, the customer churn problem has grown in significance as well. One of the most critical challenges in the data and voice telecommunication service industry is retaining customers, thus reducing ...
Latifah Almuqren +2 more
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