Results 11 to 20 of about 3,385,771 (246)
City branding has become a massive effort by many cities as tourist destinations to promote the city nationally and internationally. Ambon City, the Capital of Maluku Province, known as the “City of Music,” and the City of Solo with “Solo the Spirit of ...
Johan Fahri, Fichriyanto M Ahmad
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English This study aims to know and explain the influence of city branding on the interest of visiting, the image of the city of visiting interest, city branding against the decision of visiting, the image of the city against the decision to visit ...
Tati Haryati, Jumadil Wahid
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Branding the nation: Towards a better understanding [PDF]
This paper aims to clarify some misunderstanding about nation branding. It examines the origins and interpretations of the concept, and draws a comparison between nation branding and commercial branding.
Fan, Ying, Ying Fan, Fan, Y
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Peran Branding dan Desain dalam Usaha Pencitraan Identitas Bangsa
This research examined the role of branding and design in the process of city/nation identity creation. Recently, there are a growing phenomenon of branding within cities and/or nations.
Liliek Adelina Suhardjono
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The Contribution of Festivals to City Branding [PDF]
The economic contribution of festivals and events has been widely acknowledged, but the relationship between a festival and city branding has received little attention.
Lim, H.
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Place Branding: The Need for an Evaluative Framework [PDF]
This research investigation is focused on place branding. The popularity of location branding has grown significantly recently. Attributes such as the possibility to inform the world about the place, differentiate it, update its outdated image, promote ...
Ruzinskaite, Jolanta
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The Strengthening of Region Competitiveness by Implementing City Branding in Yogyakarta
This study is about City Branding. This research is motivated by the potential of City Branding creation as a way to improve regional competitiveness.
Mercy Pasande, Adi Suhendra
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Navigating the tension between city branding and authenticity: a conceptual framework
oai:ojs2.journal-iasssf.com:article/20As cities around the world increasingly embrace branding as a means of promoting economic growth and attracting investment, there has been a growing tension between the desire to create a strong and recognizable city
Made Ika Prastyadewi +4 more
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Strategi City Branding Kota Surabaya Sparkling Surabaya dalam Meningkatkan Kunjungan Wisatawan
Research conducted by the author entitled "Surabaya City Branding Strategy" Surabaya Sparkling "In Increasing Tourist Visits". The purpose of this study is to find out how the Surabaya city branding strategy in increasing tourist visits.
Caisar Pieter Vega Arwanto +2 more
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Unearthing Al-Dirah's authentic charm: a case study for city branding in Riyadh
Al-Dirah, an old neighborhood in Riyadh, is an excellent illustration of Saudi tradition and history. It was built in 1824 and is widely known for its rich heritage and historical traits, with historic landmarks such as Al Masmak Fort, Al-Dirah Souk, Al ...
Yenny Rahmayati +11 more
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