Results 191 to 200 of about 2,939 (216)

The Market and the City

2017
openaire   +1 more source

Lynch, Urry and city marketing: Taking advantage of the city as a built and graphic image

Place Branding and Public Diplomacy, 2009
Hospers Gert-Jan, Gert-Jan Hospers
exaly  

City branding: An effective assertion of identity or a transitory marketing trick?

Place Branding and Public Diplomacy, 2006
Mihalis Kavaratzis, Kavaratzis Mihalis
exaly  

Marketing the City

2005
openaire   +1 more source

From city marketing to city branding: Towards a theoretical framework for developing city brands

Place Branding and Public Diplomacy, 2004
exaly  

Olympic Games host and bid city marketing: exploring issue management in the relationships among event stakeholder groups

International Journal of Sports Marketing and Sponsorship, 2008
Norm O'Reilly, John Nadeau, Ann Pegoraro   +2 more
exaly  

The Market in the City

2017
openaire   +1 more source

Social media: A new vehicle for city marketing in China

Cities, 2014
exaly  

City marketing

2004
Mommaas, J.T., Klein, J.
openaire   +1 more source

Marketing Schools, Marketing Cities

2013
openaire   +1 more source