Results 41 to 50 of about 1,967,464 (183)

Metaphor Variation in Economic Discourse

open access: yesДискурс профессиональной коммуникации, 2021
This integrated cognitive-discourse study looks at the role of context in the variation of conceptual metaphor in economic discourse, which abounds in metaphors.
T. V. Andryukhina
doaj   +1 more source

Metaphorical Symbols in Qur'anic Discourse: A Cognitive-Linguistic Analysis

open access: yesSuhuf
This article examines the relationship between language, thought, and religious experience in Islamic theology using George Lakoff’s cognitive linguistic framework.
Hasanuddin Chaer   +4 more
doaj   +1 more source

Metaphors in banking

open access: yesНеофилология, 2019
Contemporary theory of metaphor highlights its cognitive nature as opposed to traditional view of metaphor as rather a trope. We address the status and significance of conceptual metaphors in English banking terminology.
S. Y. Spirchagov
doaj   +1 more source

МЕТАФОРА В РУСЛІ КОГНІТИВНО-ДИСКУРСИВНОГО МОВОЗНАВСТВА / METAPHOR IN THE MAINSTREAM OF COGNITIVE-DISCURSIVE LINGUISTICS

open access: yesАктуальні питання суспільних наук та історії медицини, 2016
Шутак Л., Навчук Г. Метафора в аспекте когнитивно-дискурсивного языкознания. В статье сделан теоретический анализ метафоры как сложного и многоаспектного явления в современном языкознании.
Лариса ШУТАК   +1 more
doaj  

The Impact of Conventional and Novel Metaphors in News on Issue Viewpoint

open access: yesInternational Journal of Communication, 2017
Metaphors are often used to frame news. Different types of metaphor (conventional, novel) can affect issue viewpoint via different underlying mechanisms (cognitive and affective text perception).
Amber Boeynaems   +3 more
doaj  

Conceptual metaphor types in oncology: Cognitive and communicative functions [PDF]

open access: yesIbérica, 2017
In this paper, an analysis of conceptual metaphor types and their relation with cognitive and communicative functions is carried out on a sample of oncology research papers.
Ignasi Navarro i Ferrando
doaj  

Métaphore et système conceptuel [PDF]

open access: yesSHS Web of Conferences
Metaphor and conceptual system. This paper is in line with the claim that conceptual system is both a process and a socio-cultural product. It deals with the cognitive operation of metaphor with respect to three problematic issues: lexical metaphor ...
Lemghari El Mustapha
doaj   +1 more source

The interplay between cultural models and metaphor understanding: a cross-cultural cognitive perspective

open access: yesFrontiers in Psychology
In cross-cultural communication, accurate metaphor comprehension enhances mutual understanding and facilitates effective cooperation among individuals from diverse cultural backgrounds. This paper adopts a cross-cultural cognitive perspective and employs
Jun Zou, Carol Fuller, Linyao Wang
doaj   +1 more source

METAPHORICAL USE OF LANGUAGE AND PLANT METAPHORS WITHIN THE THEORETICAL FRAMEWORK OF COGNITIVE SEMANTICS [PDF]

open access: yesHum, 2010
The aim of this paper is to present concisely a new approach to the plant metaphor analysis relying on the basic postulates of Cognitive Linguistics.
Ivana Grbavac
doaj  

Introduction: converging data sources in cognitive linguistics [PDF]

open access: yes, 2012
The aim of the paper is to outline the topic of the present special issue. In the first section, the authors give a concise overview of current discussions on the structure and function of linguistic data and evidence in general.
Kertész, András   +2 more
core   +1 more source

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