Results 21 to 30 of about 1,967,464 (183)

MULTIMODAL METAPHOR IN ADVERTISEMENT [PDF]

open access: yes, 2018
Metaphor based on the cognitive linguistic view can be defined as a tool which allows us to understand one conceptual domain in terms of another. What usually happens is that we use a physical. What we need to comprehend, is the target domain.
Nahdyah Sari Daulay   +5 more
core   +1 more source

Memory metaphors in cognitive psychology [PDF]

open access: yesMemory & Cognition, 1980
In describing memory phenomena in natural language, a spatial metaphor is typically employed. Memories are considered to be objects that are stored in a mind space, and the process of retrieval is conceived as a search for these objects. It is argued that this metaphor has been carried over into many of the popular theories of memory in cognitive ...
openaire   +2 more sources

Metaphor as a Pragmatic Tool for Stylistic Enhancement: Cognitive and Translation Studies Perspectives

open access: yesФілологічні студії
Among the myriad tools of linguistic expression, metaphor stands out as a potent means of enriching language and influencing audiences. This paper explores metaphor as a pragmatic tool for stylistic enhancement, drawing insights from cognitive theory and
Svitlana Radetska, Oksana Milova
doaj   +1 more source

Figuring out the figurative: Individual differences in literary metaphor comprehension [PDF]

open access: yesPsihologija, 2007
This paper explores the cognitive and affective-conative correlates of metaphor comprehension. We first introduce the concept of metaphor by describing its essential features and functions.
Altaras-Dimitrijević Ana, Tadić Marija
doaj   +1 more source

Metaphor and bilingual cognition : the case of Akan and English in Ghana [PDF]

open access: yes, 2011
This study employs a cognitive linguistics approach, conceptual metaphor theory (CMT) to investigate bilingual conceptual representation. The study analyses the metaphorical and metonymic expressions commonly used among Akan-English bilinguals in Ghana ...
Koller, Veronika   +2 more
core   +4 more sources

METAFORA W ROSYJSKIEJ TERMINOLOGII EKONOMICZNEJ JAKO SPOSÓB PRZEDSTAWIANIA ZNACZEŃ SPECJALISTYCZNYCH W UJĘCIU KOGNITYWNYM. ZARYS PROBLEMU

open access: yesStudia Interkulturowe Europy Środkowo-Wschodniej, 2023
The Metaphor in the Russian Economic Terminology as a Way of Representing Specialist Meanings from the Cognitive Point of View. An Outline of the Problem: The article aims to present the phenomenon of the metaphor in relation to economic terms in the ...
Olga Lesicka
doaj   +1 more source

Metaphor Translation from the Perspective of Conceptual Metaphor Theory: Based on the Analysis of Imagery“红酥手”in Song Ci [PDF]

open access: yes, 2020
Metaphor can be considered as a figure of speech. Moreover, it also represents a human cognitive activity, manifesting its cultural information.
ZHANG, Jie
core   +1 more source

Metaphor comprehension in preschool children: Individual differences and metaphor-related factors affecting children’s metaphor comprehension

open access: yesLanguage Development Research
Metaphor comprehension in children has been a topic of interest for decades. Contrary to the previous belief that metaphor comprehension emerges at the formal operational stage, recent findings suggest that preschool children can also comprehend ...
Deniz Tahiroğlu, Pelin Küçükerdoğan
doaj   +2 more sources

Metaphors in a Cognitive Aspect

open access: yesOpen Journal of Social Sciences, 2015
It is known that a metaphor is a poetic language core. At the same time in a spoken language there are many words formed in a metaphorical way. Recently metaphors like cognitive means became the object of research. In his article, metaphor is considered as a discourse means, acquainting us with mutual relations between the author and recipient.
Bibaisha Nurdauletova   +2 more
openaire   +2 more sources

Metaphor in Translation: Cognitive Perspectives on Omar Khayyam’s Poetry as Rendered into English and Kurdish

open access: yesActa Linguistica Asiatica, 2017
As cognitive linguistics puts it, metaphor as a cognitive phenomenon can not be relegated to linguistic expression. Therefore, in order to analyze metaphor in translation, cognitive translation hypothesis investigates its translatability and metaphorical
Rahman VEISI HASAR, Ehsan PANAHBAR
doaj   +1 more source

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