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Conversations with(in) the collective unconscious by consumers, brands, and relevant others

open access: yesJournal of Business Research, 2012
Jung's (2009) paintings of his dreams to enable conscious interpretation of his conversations within the collective unconscious informs a call for creating visual narrative art to inform meanings of personal and collective unconscious relating to stories
Arch G Woodside   +2 more
exaly   +2 more sources

Constructing the collective unconscious

Journal of Analytical Psychology, 2010
Abstract:  Innovative attempts at collating Jungian analytical psychology with a range of ‘post‐modern’ theories have yielded significant results. This paper adopts an alternative strategy: a Lacanian vantage point on Jungian theory that eschews an attempt at reconciling Jung with post‐structuralism.
openaire   +2 more sources

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