Results 11 to 20 of about 59,114 (263)

Mixed methods systematic review of consumer engagement in rural health practice, research, and education. [PDF]

open access: yesHealth Promot Int
This systematic review aimed to synthesize evidence on consumer engagement in rural health practice, research, and education. It was conducted using the JBI mixed methods methodology, specifically the convergent integrated approach.
Broadhurst T   +10 more
europepmc   +2 more sources

Supporting consumer engagement in health research about chronic conditions: a scoping review of evidence-based resources. [PDF]

open access: yesRes Involv Engagem
Context and objective ‘Consumers’ refers to individuals with lived experience of health issues, as well as their carers or family members, who are often referred to as patients or service users.
Zhou M   +5 more
europepmc   +2 more sources

Engagement, telepresence and interactivity in online consumer experience: reconciling scholastic and managerial perspectives [PDF]

open access: yes, 2010
We propose a conceptual framework that reconciles the practitioners’ view of engagement as central to online best practice and the scholarly view that tends to use other constructs to assess consumer experience.
Wilson, Hugh N.   +2 more
core   +1 more source

The role of consumer satisfaction, involvement, and engagement on consumer loyalty in the telecommunication industry among Nigerian university students

open access: yes, 2023
Consumer loyalty is a global issue that most companies are trying to solve. The market nowadays offers consumers a wide range of products and brands to choose from. Consumption has reached a point where consumers have too many options.
Abd. Rahim, Husniyah   +3 more
core   +1 more source

Consumer engagement with social media marketing: an empirical investigation in Australia [PDF]

open access: yes, 2019
The intensification of activity on and the importance of social media for marketing has revolutionised the way firms and brands interact, reach and engage with their consumers.
Deo, Kirtika
core   +1 more source

Enhancing consumer online engagement through consumer involvement: A case of airline and hospitality services in Malaysia [PDF]

open access: yes, 2019
Consumer online engagement has seen a sight of emerging attention by marketing literature, but how consumer involvement, with its dimensions (importance, pleasure, sign, risk consequence, and risk probability), is linked with consumer online engagement ...
Syuhaily Osman   +7 more
core   +1 more source

How Can the Celebrity Endorsement Effect Help Consumer Engagement? A Case of Promoting Tourism Products through Live Streaming

open access: yes, 2021
Although much research has been devoted to the study of the impact of celebrity endorsements on the effectiveness of advertising in the literature on consumer behavior, few scholars pay attention to applying this concept to explain consumer behavior in ...
Lee, TJ   +5 more
core   +1 more source

Interactivity, Inspiration, and Perceived Usefulness! How retailers' AR-apps improve consumer engagement through flow

open access: yes, 2022
This study investigates the antecedents and outcomes of consumer engagement through AR apps and suggests a new conceptual model. The purpose of the paper is to examine how consumer engagement is shaped via AR apps, which eventually leads to a positive ...
Arsun Yuksel, Cenk, Arghashi, Vahideh
core   +1 more source

Gut microbiome and aging—A dynamic interplay of microbes, metabolites, and the immune system

open access: yesFEBS Letters, EarlyView.
Age‐dependent shifts in microbial communities engender shifts in microbial metabolite profiles. These in turn drive shifts in barrier surface permeability of the gut and brain and induce immune activation. When paired with preexisting age‐related chronic inflammation this increases the risk of neuroinflammation and neurodegenerative diseases.
Aaron Mehl, Eran Blacher
wiley   +1 more source

Addressing the ghost in the machine or “Is engagement a sustainable intermediate variable between the website drivers of consumer experience and consumers’ attitudinal and behavioural outputs?” [PDF]

open access: yes, 2007
Background and Purpose: In response to the cost transparency of the internet which has facilitated consumer switching behaviour, marketing practitioners have used the umbrella term of engagement to describe the experiential response to mechanisms by ...
Mollen, Anne
core  

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