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The political economy of reshoring: Evidence from the semiconductor industry. [PDF]
Clark R, Kreps S, Rao A.
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Consumer Ethnocentrism and Chinese Products Evaluation
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The role of farmers’ markets and consumer ethnocentrism in apple purchasing decisions in Europe
Zalán Márk Maró +2 more
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Drivers of consumer food choices of multinational corporations' products over local foods in Ghana: a maximum difference scaling study. [PDF]
Nyarko E, Bartelmeß T.
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Rooted in loyalty: How consumer ethnocentrism shapes consumer satisfaction with homegrown brands
Shilpa Praveen +5 more
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How museum-based creative-product experiences shape cultural confidence via cultural cognition and cultural identity. [PDF]
Xia J, Li Y, He Y, Ma K.
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Consumer ethnocentrism and willingness to buy
International Marketing Review, 2011PurposeThe purpose of this paper is to clarify how demographic consumer characteristics influence and interact with consumer ethnocentrism on willingness to buy. The authors analyze the direct effects of selected characteristics on the tendency for consumer ethnocentrism.
Josiassen, Alexander +2 more
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