Results 11 to 20 of about 1,655,538 (250)
Customer satisfaction as a mediation between micro banking image, customer relationship and customer loyalty [PDF]
Management Science Letters, 2020 The purpose of this article is to build a consumer loyalty model by considering consumer satisfaction as a mediating variable between the image of micro banking and consumer relations with consumer loyalty.
Agus Suroso, Suliyanto, M. Elfan Kaukab
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Consumer loyalty: a critical analysis of approaches towards definition
Research Result Business and Service Technologies, 2023 Consumer loyalty is a key factor determining the ability of a brand to bring stable and long-term income to its owner. For this reason, firms pay great attention to the formation of customer loyalty.
T. Kirillova, Eleonora A. Zyk
semanticscholar +1 more source
Asian Management and Business Review, 2021 The purpose of this research is to know and explain the effect of brand Strength on word of mouth, the effect of brand strength on customer satisfaction, the influence of brand strength on consumer loyalty, the effect of consumer satisfaction on word of ...
Dean Pratiwi Iriawan, Sumadi Sumadi
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Marketing and Business Strategy, 2023 This study aims to determine whether there is an influence of brand image and experiential marketing on consumer loyalty with consumer satisfaction as mediation in Kopi Kenangan products.
Rafly fata Maghfur +2 more
semanticscholar +1 more source
Sustainability, 2022 This study aimed to determine the effect of corporate social responsibility (CSR) on consumer satisfaction and loyalty in the Peruvian private banking sector. A total of 390 bank consumers fulfilled an online survey.
Luigi Leclercq-Machado +6 more
semanticscholar +1 more source
International Journal of Data and Network Science, 2022 The purpose of this study is to analyze the influence of social media marketing on e-commerce customer satisfaction and loyalty. This study provides insight into the importance of consumer loyalty in the e-commerce industry.
S. Suharto +4 more
semanticscholar +1 more source
Jurnal Siasat Bisnis, 2009 The purpose of the study was to determine whether consumer loyalty mediates between service quality and consumer commitment in the beauty salon industry.
Farida Jasfar
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E-Service Quality, Customer Trust and Satisfaction: Market Place Consumer Loyalty Analysis
JURNAL MINDS Manajemen Ide dan Inspirasi, 2021 Why do online customers become loyal in their purchases on e-commerce sites? We examine how e-service quality, trust, and customer satisfaction affect customer loyalty towards purchasing goods and services.
H. Muharam +3 more
semanticscholar +1 more source
The Nexus of CSR and Co-Creation: A Roadmap towards Consumer Loyalty
Sustainability, 2021 Corporate Social Responsibility (CSR) is regarded as an effort to be undertaken by the businesses to contribute towards society at large positively. The idea behind the concept of CSR is that businesses are required to pursue the notion of pro-social ...
N. Ahmad +5 more
semanticscholar +1 more source
International Journal of Asian Business and Information Management, 2020 A growing body of academic and practitioner literature has highlighted the role of consumer experience management in maintaining long-term relationships with consumers. However, related studies are still divergent and there is little empirical evidence available to support the positive effect of consumer experience management on attitudinal and ...
Shivani Saini, Jagwinder Singh
openaire +2 more sources