Results 11 to 20 of about 27,606 (305)

Developing a consumer loyalty model

open access: yes, 2017
Loyalty in the tourism literature is borrowed from the consumer behaviour literature, but adapted to the specific characteristics of the tourism and hospitality industry. This chapter identifies key constructs that relate to loyalty behaviours in the tourism industry.
Ladsawut, J, Nunkoo, R
openaire   +3 more sources

Critical review of the e-loyalty literature: a purchase-centred framework [PDF]

open access: yes, 2012
Over the last few years, the concept of online loyalty has been examined extensively in the literature, and it remains a topic of constant inquiry for both academics and marketing managers.
Valvi, AC   +3 more
core   +1 more source

CONSUMER LOYALTY KARUNIA BARU SHIPPING COMPANY: SERVICE QUALITY, PRICE, AND CONSUMER SATISFACTION

open access: yesJurnal Performa, 2022
: This study aims to determine the effect of service quality, and perceived price fairness through consumer satisfaction on consumer loyalty at Karunia Baru Shipping Company.
Gilbert Anthoni Axel
doaj   +1 more source

Employee loyalty: a study of staff commitment levels towards retailing, the retailer and the store [PDF]

open access: yes, 2007
Securing the commitment of employees can generate a number of organisational benefits, such as reducing recruitment costs and improving interactions between customers and employees.
Whysall, P   +6 more
core   +1 more source

Analisis Asosiasi Merek, Nilai Produk, dan Kualitas Pelayanan, Serta Pengaruhnya terhadap Kepuasan dan Loyalitas Konsumen Sepeda Motor di Bekasi

open access: yesJurnal Siasat Bisnis, 2011
The objectives of the research are: 1) to describe brand association, product value, service quality, consumer satisfaction and loyalty of motorcycle in Bekasi; 2) to test the influence of brand association, product value and service quality on consumer ...
Mohammad Rizan, Harun Arrasyid
doaj   +4 more sources

Faktor-Faktor yang Mempengaruhi Brand Loyalty pada Sepatu Lokal Indonesia

open access: yesJournal of Business & Banking, 2023
The research conducted has the purpose to examine the effect of brand identity on consumer brand loyalty of Geoff Max footwear, the effect of brand attachment on consumer brand loyalty of Geoff Max footwear, and the influence of brand image on brand ...
Noormalita Primandaru   +2 more
doaj   +1 more source

Food store loyalty: Application of a consumer loyalty framework [PDF]

open access: yesJournal of Targeting, Measurement and Analysis for Marketing, 2003
In the intensely competitive food industry, increasing and sustaining repeat buying behaviour among store customers can significantly increase profits. Studies have analysed store loyalty, but no published studies have asked shoppers to define store loyalty; the authors conducted six focus group interviews with consumers in a mid-western US city, in ...
Patricia Huddleston   +2 more
openaire   +1 more source

Islamic Banking and Loyalty: Service Quality, Intimacy or Religious Driven?

open access: yesStudies in Business and Economics, 2022
Islamic banking is an essential element in the development and establishment of Indonesia’s economy, for that it is crucial for management to have a good marketing strategy to be sustainable.
Yusfiarto Rizaldi   +3 more
doaj   +1 more source

THE EFFECT OF POSITIVE EMOTIONAL EXPERIENCE OF E-WOM ON CUSTOMER SATISFACTION, BRAND REPUTATION AND CUSTOMER LOYALTY OF KOPI JANJI JIWA [PDF]

open access: yesRussian Journal of Agricultural and Socio-Economic Sciences, 2023
This research aimed to examine the influence of positive emotional experiences in electronic word of mouth on consumer satisfaction, brand reputation and consumer loyalty of Kopi Janji Jiwa. The object of this research is Kopi Janji Jiwa consumer loyalty.
Ambalika N.K.A.D., Junaedi S.
doaj   +1 more source

How does brand trust enhance satisfaction and loyalty of commercial bank customers?

open access: yesJournal of the Academy of Business and Emerging Markets, 2023
The purpose of the study is to discuss the importance of brand trust in the banking industry in the Philippines. This study aims to determine various factors' effect on customer loyalty in a banking service environment.
Krishna C. Alejandrino   +1 more
doaj   +1 more source

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