Results 51 to 60 of about 1,655,538 (250)
DEVELOPMENT OF GENERATION Z LOYALTY MODEL ON LOCAL BEAUTY PRODUCT
Russian Journal of Agricultural and Socio-Economic Sciences, 2021 Generation z behavior and interest became relevant to business today and in the future as they predicted to be the next consumer powerhouse. In the last few years, the Indonesian beauty industry has been emerging and is expected to continue showing ...
Karisadini, Hartoyo, Suharjo B.
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Developing a consumer loyalty model
, 2017 Loyalty in the tourism literature is borrowed from the consumer behaviour literature, but adapted to the specific characteristics of the tourism and hospitality industry. This chapter identifies key constructs that relate to loyalty behaviours in the tourism industry.
Ladsawut, J, Nunkoo, R
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LOYALITAS KONSUMEN DITINJAU DARI PERSEPSI TERHADAP CITRA PERUSAHAAN
Jurnal Psikologi Undip, 2012 This research aims to empirically examine the relationship between perception of corporate image and consumer loyalty. The hypothesis accompanying this research was a positive relationship between perception of corporate image and customer loyalty ...
Retno Putri Sayekti +2 more
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Development of a Methodology for Modelling Consumers’ Low Input Food Purchases [PDF]
, 2007 This paper explains the development of a methodology to model consumers’ purchases of low input and organic foods. The focus of the research design is the need to create value and satisfaction that exceeds consumers’ expectations and induces loyalty. The
Ness, Mitchell
core
Relationship between consumer acquisition efforts and consumer loyalty
Kelaniya Journal of Management, 2016 Consumer Relationship Management is an integrated approach to manage long-term consumer relationships by implementing the practices of right acquisition and retention efforts. The purpose of study is to examine the key role of consumer acquisition efforts in driving consumer loyalty through direct and indirect approaches.
Jagwinder Singh, Shivani Saini
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Jurnal Akutansi Manajemen Ekonomi KewirausahaanThis research aims to analyze the influence of trust, customer satisfaction, and brand image on consumer loyalty to MS Glow in Batam City. The research uses a quantitative descriptive method because the population consists of consumers who have ...
Vira Aulia Zakna, Nur Elfi Husda
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Managing loyalty through brand image, judgement and feelings for leveraging power brands
Management şi Marketing, 2016 Recent developments in the marketing literature highlight the significance of consumer loyalty in driving global brands. In order to provide a clear understanding of the impact of consumer loyalty on power brands, the study explores an integrated ...
Panda Rajshree, Kapoor Deepa
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, 2020 Drawing on relational tie theory and theory of trust, this study examines the role of affective and cognitive trust in mediating the relationship between corporate brands and consumers, and in loyalty towards corporate brands of national dairy products ...
S. Ozdemir +3 more
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Attracted to or Locked In? Explaining Consumer Loyalty toward Airbnb
Sustainability, 2020 In an increasingly complex and dynamic environment, understanding the fundamental mechanisms of customer loyalty toward Airbnb has become very appealing to both researchers and providers in recent years.
Byoungsoo Kim, Daekil Kim
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Cogent Business & Management, 2022 Customer experience, satisfaction and word-of-mouth intention contribute a crucial part in enhancing customer loyalty in the banking sector. This study examines the moderators of the effect of customer experience, satisfaction and word-of-mouth ...
W. Manyanga +2 more
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