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CONSUMER BEHAVIOUR APPROACH UNDER THE ASPECT OF CONCEPT EVOLUTION [PDF]

open access: yesEconomica, 2018
This article aims to identify the framework for conceptualizing the consumer behaviour by highlighting how it has developed, defined and addressed. The consumer’s behaviour is the activity that directly targets the identification, consumption and ...
Natalia REMESOVSCHI
doaj  

Inducing value-congruent behavior through advertising and the moderating role of attitudes toward advertising [PDF]

open access: yes, 2011
Advertisements frequently link values to advertised products or services, but little is known about the effect of this practice on value-driven behavior that is unrelated to the advertising context.
Defever, Christine   +2 more
core   +1 more source

Swedish farmers' approval of nudges

open access: yesAgribusiness, EarlyView.
Abstract Interest in the use of behavioral policy approaches, such as nudges, has strongly increased over the past years, including in the domains of food, agricultural and environmental policies. While the approval of nudges among the general public has been studied extensively, we know little about the attitude of farmers toward nudging. Farmers may (
Liesbeth Colen   +2 more
wiley   +1 more source

Looking for a psychology for the inner rational agent [PDF]

open access: yes, 2015
Research in psychology and behavioural economics shows that individuals’ choices often depend on ‘irrelevant’ contextual factors. This presents problems for normative economics, which has traditionally used preference-satisfaction as its criterion.
Sugden, Robert
core   +1 more source

Circularity, Sustainability, and the Quality of Coffee Sold via Vending Machines: What Do Italian Consumers Prefer?

open access: yesAgribusiness, EarlyView.
ABSTRACT Vending is an important sector in the daily lives of many people, and coffee is the most frequently consumed product in the European market. Like many other sectors, vending is responding to the challenge of sustainable development by taking various actions, such as offering increasingly ecologically sound coffee while maintaining/improving ...
Alberto Bertossi   +2 more
wiley   +1 more source

The relationship of consumer psychology and consumer experience to consumer satisfaction and organisational performance: literature review

open access: yesCogent Business & Management
Consumer psychology, consumer experience, consumer satisfaction, and organizational performance constitute domains that exert a direct or indirect influence on a company’s operational efficacy.
Petr Suchánek, Simona Činčalová
doaj   +1 more source

Antecedents and outcomes of consumer environmentally friendly attitudes and behaviour [PDF]

open access: yes, 2010
With the intensification of problems relating to the environment, a growing number of consumers are becoming more ecologically conscious in their preferences and purchases of goods.
Aitken L.   +38 more
core   +3 more sources

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