Results 41 to 50 of about 1,177,579 (357)

Marketing for Content Business

Maketingu Janaru
The content business is booming in Japan. Relatively new types of content, such as manga (cartoon) and anime (animation), are regarded as parts of Japanese pop culture, and marketing is being used to attract fans around the world.
Akinori Ono
doaj   +1 more source

Evaluating the Effect of Religiosity and Awareness of Fashion on the Intention to Purchase Hijab Products of Women in the Iranian Society [PDF]

فصلنامه زن و جامعه
The aim of the research was to evaluate the effect of religiosity and fashion awareness on the intention to purchase hijab products of women in the Iranian society.The current research is an applied research in terms of its purpose and a descriptive and ...
Majid Ahmadi, alireza rousta, Zahra Gharedaghi   +2 more
doaj   +1 more source

Bridging the gap: Multi‐stakeholder perspectives of molecular diagnostics in oncology

Molecular Oncology, EarlyView.
Although molecular diagnostics is transforming cancer care, implementing novel technologies remains challenging. This study identifies unmet needs and technology requirements through a two‐step stakeholder involvement. Liquid biopsies for monitoring applications and predictive biomarker testing emerge as key unmet needs. Technology requirements vary by
Jorine Arnouts, Senada Koljenović, Elise Daems, Karolien De Wael, Marc Peeters, Léon C. van Kempen, Greetje Vanhoutte, Karen Zwaenepoel, Timon Vandamme   +8 more
wiley   +1 more source

Employing Adult Learning Principles for Faculty Development of Equity Focused Teaching: Critical Reflections

New Directions for Adult and Continuing Education, EarlyView.
ABSTRACT This manuscript describes the intentional use of adult learning principles in creating three faculty development initiatives centering on equity‐based teaching. The authors reflected on the design and development process, facilitation and the perceived benefits and challenges.
Kayon Murray‐Johnson, Melissa A. Willis   +1 more
wiley   +1 more source

Relevance of Kappa and Lambda Free Light Chains in Autoimmune Astrocytopathy Associated With Anti‐GFAP Antibodies

Annals of Clinical and Translational Neurology, EarlyView.
ABSTRACT Introduction The kappa‐free light chain (κ‐FLC) index is known to be highly sensitive and specific for diagnosing multiple sclerosis (MS), while little is understood about lambda (λ)‐FLC. This study assessed the κ‐FLC and λ‐FLC indices in autoimmune glial fibrillary acidic protein (GFAP) astrocytopathy.
Michael Levraut, Romain Marignier, Mikael Cohen, Jeanne Benoit, Cassandre Landes‐Chateau, Elisabeth Maillart, Marion Cremoni, Barbara Seitz‐Polski, Anne‐Laurie Pinto, Pauline Dumez, Jérôme Honnorat, Christine Lebrun‐Frenay   +11 more
wiley   +1 more source

Magazine Publishing Innovation: Two Case Studies on Managing Creativity

Publications, 2016
This paper aims to highlight a link between publishing business innovation and how editors manage creativity in the digital era. Examining the changing industrial and historical business context for the U.K. magazine publishing industry, two case studies
Simon Das
doaj   +1 more source

Study of Consumers’ Purchase Intentions on Community E-commerce Platform with the SOR Model: A Case Study of China’s “Xiaohongshu” App

Behavioral Sciences, 2023
As e-commerce flourishes, a new model known as community e-commerce has sprung up, which gathers users of the same interests and values and provides precise content marketing for specific groups, to satisfy the various demands of customers.
Baodeng Lin, Binqiang Shen
doaj   +1 more source

Marketing [PDF]

, 2019
Marketing is a human activity aimed at customer satisfaction through exchange. The main objective of the course is a formation of a system of knowledge about the nature and content marketing as a philosophy of business activity in the market economy and ...
Gorovyi, D. A., Havrys, O. O.
core  

The rs10191329 Risk Allele Is Associated With Pronounced Retinal Layer Atrophy in Multiple Sclerosis

Annals of Clinical and Translational Neurology, EarlyView.
ABSTRACT Objective To investigate whether the rs10191329 risk allele in the DYSF–ZNF638 locus, which is implicated in central nervous system resilience rather than immune‐mediated pathology, is associated with retinal layer thinning, a biomarker of neuroaxonal damage in relapsing multiple sclerosis (RMS). Methods From a prospective observational study,
Gabriel Bsteh, Ruchi Tanavade, Nik Krajnc, Fabian Föttinger, Theresa König, Martin Krenn, Lukas Haider, Barbara Kornek, Fritz Leutmezer, Kerstin U. Ludwig, Stefan Macher, Tobias Monschein, Markus Ponleitner, Paulus Rommer, Christiane Schmied, Karin Zebenholzer, Tobias Zrzavy, Gudrun Zulehner, Franziska Di Pauli, Axel Schmidt, Harald Hegen, Berthold Pemp, Thomas Berger   +22 more
wiley   +1 more source

Implementation of Digital Marketing Learning to Develop Capabilities in Making Video Content Marketing

IJEBD (International Journal of Entrepreneurship and Business Development)
Purpose: The aim of this research is to prepare digital marketing teaching materials and test the effectiveness of digital marketing learning to develop the ability to create content marketing videos.
Eka Farida
doaj   +1 more source