Results 1 to 10 of about 19,323 (261)

The Mediating Role of Corporate Image on the Relationship between Corporate Social Responsibility and Firm Performance: An Empirical Study [PDF]

International Journal of Business and Development Studies, 2017
This study attempted to investigate the effects of corporate social responsibility on firm performance. It also tried to identify the mediating role of corporate image on the relationship between corporate social responsibility and firm performance. This
Mohammed Alamgir, Mohammad Nasir Uddin
doaj   +1 more source

Analisis Pengaruh Tanggung Jawab Sosial Perusahaan terhadap Minat Pembelian Produk Tabungan dI Bank BNI Syariah Depok dengan Citra Perusahaan sebagai Variabel Moderasi [PDF]

Ekonomi dan Bisnis, 2014
Corporate Social Responsibility lately has become the main topic arround the usiness companies in Indonesia. In order to grow the business, they use corporate social responsibility to get the public symphaty.
Tati Handayani, Ratih Mulya W. S
doaj   +3 more sources

Effects of corporate social responsibility activities on Corporate Image: evidence from food and beverage industry in Amhara Region

Cogent Business & Management
Effects of ‘Corporate Social Responsibility’ activities on Corporate Image: Evidence from the Food and Beverage Industry in the Amhara Region, Ethiopia, is the topic of the researchers’ study.
Yilkal Andualem Demeke, Jaladi Ravi
doaj   +1 more source

Modeling the Effect of Corporate Sponsorship on the Organizational Image of Selected Insurance Companies in Edo State, Nigeria

SAGE Open, 2022
This study current study examines the influence of corporate sponsorship on the organizational image of selected insurance companies in Edo State, Nigeria. The study was guided by six hypotheses. The survey research design was used for the study.
Ngozi Bibian Okeibunor, Nnanyelugo Okoro, Udeh Kenneth, Ugwuoke C. Joel, Oberiri Destiny Apuke, Gever Verlumun Celestine   +5 more
doaj   +1 more source

Corporate Image Profile

Procedia Economics and Finance, 2015
Abstract In order to measure the corporate image and identity of companies the Corporate Character Scale was developed. This scale consists of seven dimensions of corporate personality: Agreeableness, Enterprise, Competence, Chic, Ruthlessness, Informality and Machismo.
Maťová, Hana, Dzian, Michal, Triznová, Miroslava, Paluš, Hubert, Parobek, Ján   +4 more
openaire   +1 more source

Reklama a corporate identity — rola reklamy w budowaniu wizerunku organizacji

Forum Lingwistyczne, 2017
Advertising vs. Corporate Identity – The Role of Advertising in the Corporate Identity Process In this article I present the idea of corporate identity in reference to the environment of organization.
Mariusz Wszołek
doaj  

The impact of CSR on reputation, image, and identification in customer loyalty: the moderating role of customer commitment

Cogent Business & Management
This study aims to investigate the effect of corporate social responsibility (CSR) on corporate reputation, corporate image, and customer-company identification, exploring how these factors influence customer satisfaction and loyalty.
Hsin-Kuang Chi, Hai-Thanh Phan
doaj   +1 more source

THE INFLUENCE OF CORPORATE SOCIAL RESPONSIBILITY AND CORPORATE IMAGE AGAINST A LOYALTY CUSTOMERS (CASE STUDY ON FAST-FOOD RESTAURANT MCDONALD'S INDONESIA SEMARANG)

Jurnal Administrasi Bisnis, 2018
The activities of Corporate Social Responsibility has become a liability for the company. Inaddition to these activities can enhance citra peruahaan and customer loyalty.
Lutfi Inayah Astuti, Rodhiyah .
doaj   +1 more source

PENGARUH PENERAPAN CORPORATE SOCIAL RESPONSIBILITY (CSR) TERHADAP CITRA MEREK, KEPERCAYAAN MEREK DAN LOYALITAS MEREK (Survei pada Masyarakat Sekitar PT. Tirta Investama, Desa Keboncandi, Kecamatan Gondang Wetan, Kabupaten Pasuruan)

Profit: Jurnal Administrasi Bisnis, 2016
This study aims to empirically study the effect of variable Corporate Social Responsibility (CSR) to the Brand Image, Brand Trust and Brand Loyalty. The samples used in this study 116 respondents using Accidental Sampling.
Jesi Trilia Sovani , Achmad Fauzi Dh , Zainul Arifin   +2 more
doaj   +1 more source

The Relationship Between Corporate Image Perception and Organizational Commitment in Health Institutions

Sağlık ve Hemşirelik Yönetimi Dergisi, 2020
Corporate image can be defined as the picture that the organization visualizes in the minds of various audiences. The corporate image must be realistic and convincing since it is the duty of the organization to create and maintain trust of the internal ...
Tuğba Güngör, Ayşegül Oksay Şahin, Seliha Seçil Bayram   +2 more
doaj   +1 more source