Results 11 to 20 of about 578,243 (303)
Cleaner and Responsible ConsumptionThis article examined how Environmental Corporate Social Responsibility (ECSR) activities directed through green innovation influence corporate image and corporate social performance.
Edward Fosu +3 more
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Examining Influencing Factors on Corporate Image of Governmental Banks [PDF]
مدیریت بازرگانی, 2013 In This paper the concept of corporate image has examined in detail and a complete discussion devoted to the presentation of three trends discernable in corporate image literature .in the later steps the Influencing Factor on corporate image are ...
Asgari Asgari +1 more
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Corporate communications impact on corporate image and corporate competitiveness
Tržište, 2008 The subject of this paper is an analysis of the impact of corporate communications and of the intensity of their application on a company’s image management, and an emphasis of the role that a company’s image plays as one of the fundamental sources of ...
Valentina Pirić
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Journal of Service Research, 2015 This article explores direct and indirect antecedents that contribute to corporate image formation in a service recovery context. Two studies were carried out in Egypt. Study 1 comprises 29 semistructured interviews with complainants of mobile phone network service providers in Egypt.
Shabbir, Haseeb A. +3 more
openaire +2 more sources
THE ROLE OF CORPORATE SOCIAL RESPONSIBILITY IN CONSUMER TRUST AND PERCEPTION OF COMPANY IMAGE
Prizren Social Science Journal, 2023 Corporate social responsibility is an issue to which businesses attach great importance today. They coordinate their activities in such a way that they are useful for the environment and society.
Edisa KORO, Samra JUSUFI
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THE EFFECTS OF SERVICE QUALITY AND CORPORATE REBRANDING ON BRAND IMAGE, CUSTOMER SATISFACTION, BRAND EQUITY AND CUSTOMER LOYALTY: STUDY IN ADVERTISING COMPANY AT TVONE [PDF]
Russian Journal of Agricultural and Socio-Economic Sciences, 2016 The purpose of this study was to analyze the effects of service quality on brand image, service quality on customer satisfaction, service quality on brand equity, service quality on customer loyalty, corporate rebranding on brand image, corporate ...
Chaniago A.
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Cogent Business & Management, 2023 There is a lack of consensus on how corporate governance and CSR relationships manifest across different institutional contexts especially within emerging economies, despite the wealth of available studies on the two concepts.
Klenam Korbla Ledi +1 more
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Cogent Business & Management, 2022 Recent research has focused mainly on the impact of corporate social responsibility (CSR). However, few studies have examined the impact of CSR and corporate image on organic food consumption, particularly in developing nations.
Lakkana Hengboriboon +3 more
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Promoting business with corporate gifts: major issues and empirical evidence [PDF]
, 2006 Corporate gifts are an important tool in the marketing communication mix. This paper is divided into two parts. It first reviews the literature of corporate gifts and incentives, focusing on major issues in the use of corporate gifts: marketing issues ...
Fan, Y
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Corporate image in behavioral marketing of business entities [PDF]
Innovative Marketing, 2018 Nowadays, the development of an effective corporate image model is a topical issue. Under increasing competition in many economic spheres, forming the company’s reputation and meeting the growing needs of consumers are especially noteworthy.
Oksana Polinkevych, Ryszard Kamiński
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