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A Study on Linking Korean Wave and Corporate Image on Country Image, Perceived Quality

open access: yesAsia Marketing Journal, 2018
This study examines the linkage between Korean wave, corporate image and country image, perceived quality of products made in the country. To close a gap lacking empirical studies on impacts of corporate image to country image and to further understand ...
Sang Mook Kim, Joo Nam Kim, Min Jae Park
doaj   +1 more source

IS THERE A RELATIONSHIP BETWEEN CORPORATE SOCIAL RESPONSIBILITY AND CORPORATE REPUTATION? EVIDENCE FROM THE CROATIAN NEWSPAPER INDUSTRY

open access: yesElektronički Zbornik Radova Veleučilišta u Šibeniku, 2022
In order to contribute literature in the field of corporate social responsibility and corporate reputation in the media industry, a survey was conducted on a sample of Croatian companies.
Miroslav Ivić   +2 more
doaj   +1 more source

The influence of religiosity, profit loss and sharing and corporate image toward consumer intentions of Muamalat bank financing [PDF]

open access: yes, 2020
Purpose: This study aims to look at the influence of religiosity, profit and loss sharing and corporate image on consumer intentions of Muamalat bank financing in Madiun Design/methodology/approach: this study used a quantitative approach with a sample ...
Budiyanto   +2 more
core   +2 more sources

The Influence of Social Responsibility in Employee Satisfaction Mediated by Corporate Image and Organizational Commitment

open access: yesJurnal Ilmiah Akuntansi dan Bisnis, 2020
This study aims to examine the effect of corporate social responsibility on employee satisfaction that is mediated by corporate image and organizational commitment.
Wahidahwati Wahidahwati   +1 more
doaj   +1 more source

Corporate Social Responsibility in Forming Corporate Image

open access: yesEngineering Economics, 2011
This article analyses the impact corporate social responsibility has on corporate image, basing the findings theoretically and empirically. The first part of this article focuses on a theoretical concept of corporate social responsibility. The authors analyze different definitions of corporate social responsibility, review chronological development ...
Virvilaite, Regina   +2 more
openaire   +2 more sources

Exploring the corporate image formation process [PDF]

open access: yes, 2015
Purpose - This paper aims to demonstrate the need to explore the image formation process to develop a more holistic definition of corporate image.
Bodoh, Jim   +3 more
core   +1 more source

Mempertahankan Citra Perusahaan Dengan Meningkatkan Marketing Public Relations Dan Service Quality

open access: yesAt-Tadbir: Jurnal Ilmiah Manajemen, 2021
This research aimed to analyze the effect of marketing public relations and service quality on corporate image of PT. Delta Abadi Sentosa in Banjarmasin. This research employed explanatory research type.
Norbaiti Norbaiti, Rizky Nastiti
doaj   +1 more source

Financial phantasmagoria: corporate image-work in times of crisis [PDF]

open access: yes, 2011
Our purpose in this article is to relate the real movements in the economy during 2008 to the ?image-work? of financial institutions. Over the period January?December 2008 we collected 241 separate advertisements from 61 financial institutions published ...
Badiou, A.   +37 more
core   +1 more source

Corporate Image Profile

open access: yesProcedia Economics and Finance, 2015
Abstract In order to measure the corporate image and identity of companies the Corporate Character Scale was developed. This scale consists of seven dimensions of corporate personality: Agreeableness, Enterprise, Competence, Chic, Ruthlessness, Informality and Machismo.
Maťová, Hana   +4 more
openaire   +1 more source

CORPORATE BRAND IMAGE OF ISLAMIC BANK IN MALAYSIA: ANTECEDENTS AND CONSEQUENCE

open access: yesInternational Journal of Management Studies, 2020
The role of corporate brand image in influencing the survival of companies has never been underestimated. Because of this, this study intends to examine the antecedents and the consequence of corporate brand image towards customer behaviour.
Siti Ngayesah Ab Hamid   +2 more
doaj   +1 more source

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