Results 91 to 100 of about 369 (219)
ABSTRACT This study explores the perceptions of Norway's Child Welfare Services (CWS), or barnevernet, among first‐generation Muslim migrant parents. It focuses on how personal experiences and community narratives shape attitudes. Using data from semi‐structured interviews with 24 first‐generation Muslim migrant parents, the findings reveal a stark ...
Alexander Gamst Page +2 more
wiley +1 more source
Corporate Narrations. An Instrument of Strategic Brand Management
Using textual analysis as a method, our aim is to connect the disciplines of brand management to brand communication via text-based approaches. It has been part of the academic tradition to treat all textual perspectives within the exclusive domain of ...
Rogojinaru, Adela; University of Bucharest
core +1 more source
The Role of Social Media in Sustainable Branding
Consumers increasingly expect brands to make a positive impact on communities and societies. Nowadays, communicating about corporate social responsibility can involve storytelling techniques, making the issues more understandable and relatable than ...
Santo, Pedro Espírito +4 more
core +1 more source
Abstract Annotation is a central mechanism in visualization design that enables people to communicate key insights. Prior research has provided essential accounts of the visual forms annotations take, but less attention has been paid to the decisions behind them.
Md Dilshadur Rahman +3 more
wiley +1 more source
Tales of me: storytelling identity work, authenticity, and impression management during new CEOs' work role transitions. [PDF]
Felix B, Dos Santos R, Teixeira A.
europepmc +1 more source
Abstract Aims Rapid changes in diabetes therapy combined with limitations of traditional methodological approaches challenge the field of psychosocial research to adequately capture the experiences of people with diabetes. This narrative review provides an overview of emerging qualitative and quantitative approaches that can advance the study of ...
Dominic Ehrmann +11 more
wiley +1 more source
Abstract Language profoundly shapes how diabetes is perceived, experienced and managed, with the potential to perpetuate stigma or promote dignity and respect. This expert review, conducted by an international, multidisciplinary team, traces the evolution of the global diabetes #LanguageMatters movement and synthesises evidence on the effects of ...
Elizabeth Holmes‐Truscott +15 more
wiley +1 more source
The purpose of this thesis is to examine how a strong corporate brand identity can be created through organisational storytelling as a management communication tool.
Dahl, Caroline, Sandahl, Sofia
core
Unpacking the relationship between co‐creation and brand equity: A multi‐study approach
Abstract Whilst some studies have shown that co‐creation positively influences brand equity, others have found only marginal or even negative effects, and several failure cases of co‐creation have been reported. To overcome the confusion generated by mixed findings, this paper unpacks the relationship between co‐creation and brand equity, considering ...
Stefan Markovic +4 more
wiley +1 more source
Abstract Corporate purpose is gaining momentum in contemporary business communities, yet it often appears shrouded in ambiguity. Although research is growing in popularity, the analysis of corporate purpose from the perspective of strategic leaders remains an unexplored domain.
Chiara Pantalena +3 more
wiley +1 more source

