Results 281 to 290 of about 1,598,508 (306)

ChineseMNCs’ Preparation for Host‐Country Labor Relations: An Exploration of Country‐of‐Origin Effect

Human Resource Management, 2014
Cherrie Zhu, Helen De Cieri
exaly  

Country of Origin Requirements

2009
openaire   +1 more source

Consumer‐based brand equity and country‐of‐origin relationships

European Journal of Marketing, 2006
Ravi Pappu
exaly  

Country of origin effects: a literature review

Marketing Intelligence and Planning, 1998
exaly  

Are Consumers Really Willing to Pay More for a Favorable Country Image? A Study of Country-of-Origin Effects on Willingness to Pay

Journal of International Marketing, 2012
Nicole Koschate-Fischer, Adamantios Diamantopoulos   +1 more
exaly  

Country-of-Origin-Forschung

2005
openaire   +1 more source

Consumer knowledge and country of origin effects

European Journal of Marketing, 1997
Anja Schaefer
exaly  

A dynamic approach to country‐of‐origin effect

European Journal of Marketing, 1998
exaly  

Consumer knowledge and use of country-of-origin information at the point of purchase

Journal of Consumer Behaviour, 2004
exaly  

Effetto “Country of origin”

2019
openaire   +1 more source