Results 221 to 230 of about 159,700 (256)

Credible delegation

European Economic Review, 2001
Kenneth S. Corts, Darwin V. Neher
openaire   +1 more source

How Credible Is the Credibility Revolution?

Journal of Labor Economics, 2023
openaire   +1 more source

Building influencers' credibility on Instagram: Effects on followers’ attitudes and behavioral responses toward the influencer

Journal of Retailing and Consumer Services, 2021
Daniel Belanche Gracia, Luis V Casaló, Sergio Ibáñez-Sánchez   +2 more
exaly  

Instagram and YouTube bloggers promote it, why should I buy? How credibility and parasocial interaction influence purchase intentions

Journal of Retailing and Consumer Services, 2020
Karina Sokolova
exaly  

Managerial credibility

Nursing Administration Quarterly, 1989
openaire   +2 more sources

Influencer advertising on Instagram: product-influencer fit and number of followers affect advertising outcomes and influencer evaluations via credibility and identification

International Journal of Advertising, 2022
Loes Janssen, Alexander P Schouten
exaly  

Spurious credibility

British Dental Journal, 2006
openaire   +2 more sources

Celebrity vs. Influencer endorsements in advertising: the role of identification, credibility, and Product-Endorser fit

International Journal of Advertising, 2020
Alexander P Schouten, Loes Janssen
exaly  

The effect of characteristics of source credibility on consumer behaviour: A meta-analysis

Journal of Retailing and Consumer Services, 2020
Elvira Ismagilova, Emma Slade, Nripendra P Rana   +2 more
exaly  

Is TripAdvisor still relevant? The influence of review credibility, review usefulness, and ease of use on consumers’ continuance intention

International Journal of Contemporary Hospitality Management, 2021
Raffaele Filieri, Yogesh K Dwivedi
exaly