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CRM Implementation in SMEs Management Processes: The Role of e-CRM and s-CRM
Proceedings of the International Conference on Industrial Engineering and Operations Management, 2023Jean Piert Espinoza +2 more
openaire +1 more source
2016
The article analyzes the problem of the effectiveness of implementation of integrated automated customer relationship management systems (CRM-systems). CRM-system allows to record all the processes that take place between the customers of the company and its employees, to manage these processes and collect information to enhance their effectiveness ...
openaire +1 more source
The article analyzes the problem of the effectiveness of implementation of integrated automated customer relationship management systems (CRM-systems). CRM-system allows to record all the processes that take place between the customers of the company and its employees, to manage these processes and collect information to enhance their effectiveness ...
openaire +1 more source
From CRM to social CRM: A bibliometric review and research agenda for consumer research
Journal of Business Research, 2022Marcello Mariani +2 more
exaly
THE CERTIFIED TOTAL GLUCOSINOLATE CONTENT IN 3 RAPESEEDS (CRM-190, CRM-366 AND CRM-367)
1993The preparation of certified rapeseed reference materials and the steps taken to establish the certified values for total glucosinolate contents are described. Details are given of the studies to demonstrate the homogeneity and stability of the material.
Wathelet, Jean-Paul +4 more
openaire +1 more source
The role of social media in the engagement and information processes of social CRM
International Journal of Information Management, 2020M P Miles, Yulin Fang, Paul Harrigan
exaly
Adoption of artificial intelligence-integrated CRM systems in agile organizations in India
Technological Forecasting and Social Change, 2021Ranjan Chaudhuri +2 more
exaly

