Results 1 to 10 of about 6,240,707 (340)
The article explores one of the modern trends in the semiotic analysis of the city and urban environment — the study of the cultural code of the city. In the contemporary academic discourse, the importance of studying the cultural code of the city is ...
Natalia G. Fedotova
doaj +2 more sources
«Health - disease» Conceptual Sphere: Cultural Code
The research is focused on the conceptual, figurative and value features of health - disease concepts due to their permanently growing importance, reflected in the language mindset. These processes are caused by various trends leading to the increasing
Tatyana V. Markelova, Marina L. Novikova
doaj +2 more sources
Ideological and Cultural Codes in Terms of Provocative Advertising Content Formation (as Exemplified by Benetton Advertising Texts) [PDF]
This article is devoted to determining the role of cultural and ideological codes in advertising communication and studying the peculiarities of their use in advertising Benetton brand products. The relevance of the study is determined, in particular, by
Marina V. Terskikh, Olga A. Zaytseva
doaj +1 more source
The Pragmatics of Cultural Codes in Literary text [PDF]
The article discusses the pragmatic specificity of the cultural codes’ representatives in the literary text containing foreign language inclusions. Pragmatic approach in history and criticism of literature allows to identify the features of the decoding ...
Anna V. Kuznetsova
doaj +1 more source
A Survey on Applications of Nanomaterials for Conservation of Artworks [PDF]
Artworks and historical monuments are often subjected to various damages and deteriorations, according to their age. Damages on artworks or repaired artworks may be provoked by human (vandalism) or by environmental factors such as humidity and light (UV).
Amir Ershad-Langroudi +2 more
doaj +1 more source
Historical research on medieval universities is not fully capable of revealing the specifics of this unique phenomenon. The multidimensionality of reality, as well as human reactions to it, cannot be exhausted by knowledge and explanation of the material
Nikolai Tokarev / Николай Васильевич Токарев
doaj +1 more source
The Concept of Thought from the Perspective of Cultural Codes in Kazakh Fiction
The modern linguistics interprets the old philosophical problem of the relationship between reality, thinking, and language in a completely new way: the world should be considered as a whole and comprehended through linguistic, mythological, religious ...
M. V. Rumyantseva
doaj +1 more source
Formation of the Linguistic Picture of the World of Bilinguals
The authors of the article analyze the specifics of the formation of the linguistic picture of bilinguals, in whose minds two cultural codes are combined. The authors suggest that the linguistic picture of the world of bilinguals differs from the picture
Nina D. Afanasieva +2 more
doaj +1 more source
A Modern Buryat Author as a Translator of National Character [PDF]
Modern Buryat literature written in Russian still preserves the natural-historical boundaries of the writer’s ethnic nature. In the process of globalization, the problem of national character has become of particular inte rest, because the ...
Gombo B. Markhadaev
doaj +1 more source
Distinctive National Traits as Highlighted in the Dark Avenues by Ivan A. Bunin [PDF]
The essay highlights traditions, customs, relationships, morals and manners of the Asians and the Europeans as represented in Ivan Bunin’s famous collection Dark Avenues.
Aida G. Razumovskaya
doaj +1 more source

