Results 121 to 130 of about 2,049,856 (358)
Agribusiness, EarlyView.ABSTRACT This study investigates how consumer taste and brand equity perceptions shape the acceptance of plant‐based milk products. Using a blind/informed tasting experiment, we evaluated consumers' willingness to buy (WTB) and taste perception of a plant‐based milk alternative produced by a traditional dairy brand, compared with competing plant‐based ...
Federico Parmiggiani +6 more
wiley +1 more source
Discover Global SocietyVolunteer-based programmes have become increasingly important in fostering public awareness of environmental conservation and animal welfare. Zoo Negara’s KeeperKu programme in Malaysia provides a one-day immersive experience where participants engage in
Sharifah Nur Amalina Syed Salleh +2 more
doaj +1 more source
Understanding Customer Satisfaction in Indian Banking Industry Using Kano’s Model [PDF]
, 2023 Minakshi Sati, Neelam Sharma
openalex +1 more source
Switching Cost and Customers Loyalty in the Mobile Phone Market:the Nigerian Experience [PDF]
, 2010 Switching cost is one of the most discussed contemporary issues in marketing in attempt to explain consumer behaviour. The present research studied switching cost and its relationships with customer retention, loyalty and satisfaction in the Nigerian ...
Abiodun, A. J., Oyeniyi, Omotayo
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Assessing the Impact of Promotions on Consumer Purchasing Behavior During Crises
Agribusiness, EarlyView.ABSTRACT Understanding how households modify their food expenditure decisions during times of crisis is essential because consumer purchasing behavior frequently changes during these times. This study looks at these behavioral shifts during the COVID‐19 pandemic, concentrating on how price sensitivity and response to sales promotions changed over the ...
Wafa Mehaba, José María Gil
wiley +1 more source
customs security, subjects of ensuring, customs sphere, customs interests, state customs affairs
National Technical University of Ukraine Journal. Political science. Sociology. Law, 2018 The concept of customs security today is defined by the Customs Code of Ukraine, other acts of the current legislation, as well as by domestic scientists as a status of protection of customs interests or economic interests of the state in the customs sphere. It is mentioned that there is a correlation between cus- toms and national security.
openaire +4 more sources
U.S. Consumers Sometimes Prefer Seemingly Redundant Labels
Agribusiness, EarlyView.ABSTRACT More food products are carrying seemingly redundant labels, which are marketing claims or certifications that reiterate product attributes already conveyed. In this paper, we aim to answer two questions on redundant labels. First, do consumers view redundant labels as deceptive or informative? Second, how do redundant labels affect product and
Jackson Lusk +2 more
wiley +1 more source
Modeling customer loyalty using customer lifetime value. [PDF]
The definition and modeling of customer loyalty have been central issues in customer relationship management since many years. Recent papers propose solutions to detect customers that are becoming less loyal, also called churners.
Baesens, Bart +2 more
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Agribusiness, EarlyView.ABSTRACT Nutritional information is very important in the food choices of consumers. However, when they are too scientific or technical, they have the potential to confuse consumers, resulting in information asymmetry and dissuading them from making beneficial choices.
Edeoba W. Edobor +3 more
wiley +1 more source
Database Marketing In Travel And Tourism [PDF]
, 1999 An increasing number of organisations are developing customer databases in a bid to get closer to their customers and gain competitive advantage. This report investigates the practice of database marketing among different travel and tourism sectors ...
Alford, Philip
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