Results 101 to 110 of about 919,461 (300)
ABSTRACT Innovation is essential for competitiveness in agribusiness facing dynamic environments. This study examines how market orientation, marketing, relational, and social capabilities influence innovation performance. Using data from 751 Spanish firms and a multi‐method approach that integrates Structural Equation Modeling (PLS‐SEM), Necessary ...
Beatriz Corchuelo Martínez‐Azúa +1 more
wiley +1 more source
Seyla Azoz, Martin Peters, Graham Jones
doaj +1 more source
Digital Customer Experience [PDF]
Christoph Lattemann +1 more
openaire +1 more source
Is Precision Agriculture Technology Adoption Persistently Overestimated?
ABSTRACT Precision agriculture is sometimes assumed to diffuse steadily over time, and industry planning frequently extrapolates early adoption trends forward. This study evaluates the accuracy of such expectations by comparing agricultural input dealers' forecasts of future service offerings with the actual levels of offerings that dealerships ...
Trey Malone +5 more
wiley +1 more source
MARKETING APPROACHES TO CUSTOMER EXPERIENCE MEASUREMENT AND EVALUATION
The article shows the variety of existing marketing methods to measure and evaluate the consumer experience. The necessity of creation of a comprehensive Customer Experience Management System on the basis of empirical data in order to create a platform ...
A. Serzhantov, M. Orlova
doaj
Customer Experience Management: Underexplored Instrument for Customer Transformation
Purpose of the article: The purpose of this article is to identify the role the customer experience plays in the transformation of the customer and to develop a theory that brings together related concepts in order to position the phenomenon of customer experience in the macromarketing context.Methodology/methods: The grounded theory development ...
openaire +4 more sources
Large Language Model in Materials Science: Roles, Challenges, and Strategic Outlook
Large language models (LLMs) are reshaping materials science. Acting as Oracle, Surrogate, Quant, and Arbiter, they now extract knowledge, predict properties, gauge risk, and steer decisions within a traceable loop. Overcoming data heterogeneity, hallucinations, and poor interpretability demands domain‐adapted models, cross‐modal data standards, and ...
Jinglan Zhang +4 more
wiley +1 more source
MARKETING APPROACHES TO CUSTOMER EXPERIENCE MEASUREMENT AND EVALUATION
The article shows the variety of existing marketing methods to measure and evaluate the consumer experience. The necessity of creation of a comprehensive Customer Experience Management System on the basis of empirical data in order to create a platform ...
A. Serzhantov, M. Orlova
doaj
Assessing the customer experience quality and customer loyalty: The mediating role of customer satisfaction [PDF]
Customer loyalty must be maintained and improved by the firm, including the hospitality sector. Customers determine the sustainability and the firm success.
Ananta Budhi Danurdara, Anwari Masatif
doaj +1 more source
Optimizing 3D Bin Packing of Heterogeneous Objects Using Continuous Transformations in SE(3)
This article presents a method for solving the three‐dimensional bin packing problem for heterogeneous objects using continuous rigid‐body transformations in SE(3). A heuristic optimization framework combines signed‐distance functions, neural network approximations, point‐cloud bin modeling, and physics simulation to ensure feasibility and stability ...
Michele Angelini, Marco Carricato
wiley +1 more source

