Results 111 to 120 of about 39,622 (214)

A Data-Driven Approach for Enhancing Customer Loyalty through Strategic Business Innovations and Technology Integration

Ianna Journal of Interdisciplinary Studies
Background: Customer trust and loyalty are critical in today’s competitive business environment. Integrating technology, sustainability, and omnichannel approaches has been recognised as a key factor in enhancing customer experience.
Venkataramana Karri, Polamarasetty Nooka Appa Rao, Gopal Krishna Sanapala, V Vijaya Kumar, Venkata Naga Siva Kumar Challa   +4 more
doaj  

The impact of generative artificial intelligence (GenAI) usage patterns on employee creativity. [PDF]

Front Psychol
Li Q, Li S.
europepmc   +1 more source

Research on the mechanism of perceived value of cultural and creative products on consumers' purchase intention. [PDF]

PLoS One
Lu X, Li S, Wang Z.
europepmc   +1 more source

A comprehensive dataset of customer behavior in Latin American Fintech: 12-month transactional and demographic data for churn analysis. [PDF]

Data Brief
Muñoz-Guerrero LE, Ceballos YF, Trejos-Rojas LD.   +2 more
europepmc   +1 more source

Buyer focus: evaluation of a new concept for supply chain integration

The goal of integrated supply chains is to remove barriers to ease the flow of materials and information. This article concentrates on an important barrier: shared resources in a supply chain.
Vaart, Taco van der, Donk, Dirk Pieter van   +1 more
core  

A neural network-based framework for enterprise financial error correction using AI and big data. [PDF]

Sci Rep
Bndyan Q, Salih R, Ali KAA, Mousa KM, Ahmed DH.   +4 more
europepmc   +1 more source

European Integration and Customs Union

Proceedings of the International Conference on International Business (ICIB) 2023–2024
In this paper we examine the European economic integration, which is considered particularly important, as it has progressed, to a large extent, affecting the functioning of both the national economies of the member states and the wider European, as well as the global economy.
openaire   +1 more source

Linking customer big data analytics to firm performance: evidence from B2B organizations in an emerging market context. [PDF]

Front Artif Intell
Soomro YA, Baeshen Y.
europepmc   +1 more source

Integrating Business Intelligence and CRM Systems With a Machine Learning Approach for Predictive Customer Retention in E-Commerce. [PDF]

ScientificWorldJournal
Zeinali M, Ramezani Asli L, Khalili MA.
europepmc   +1 more source

AIM2 framework for smart marketing innovation using AI driven consumer analytics with SOR neural networks and XGBoost in Saudi retail. [PDF]

Sci Rep
Alarfaj FK, Badouch M, Khan HU, Boutaounte M.   +3 more
europepmc   +1 more source