Results 251 to 260 of about 70,089 (268)

Customer Experience Creation: Determinants, Dynamics and Management Strategies

Journal of Retailing, 2009
A Parasuraman, Anne Roggeveen, Michael Tsiros   +2 more
exaly  

Do social media marketing activities enhance customer equity? An empirical study of luxury fashion brand

Journal of Business Research, 2012
Angella J Kim, Eunju Ko
exaly  

Customer Relationship Management (CRM) - Retaining Customers

SEDME (Small Enterprises Development, Management & Extension Journal): A worldwide window on MSME Studies, 2006
openaire   +1 more source

The Impact of Corporate Social Responsibility on Firm Value: The Role of Customer Awareness

Management Science, 2013
Henri Servaes, Ane Tamayo
exaly  

Customer value co-creation behavior: Scale development and validation

Journal of Business Research, 2013
Youjae Yi, Taeshik Gong
exaly  

Corporate Social Responsibility, Customer Satisfaction, and Market Value

Journal of Marketing, 2006
Cb Bhattacharya
exaly  

Entwicklungslinien des Customer Relationship Management (CRM)

WiSt - Wirtschaftswissenschaftliches Studium, 2002
openaire   +1 more source

Customer Relationship Management (CRM) Prepared

Mofeed Wild, Mofeed Wildali
openaire   +1 more source

CRM Customer Relationship Management

2001
openaire   +1 more source

Customer Relationship Management (CRM) – Grundlagen

Jan-Frederik Engelhardt, Alexander Magerhans   +1 more
openaire   +1 more source