Evolution of customer relationship management to data mining-based customer relationship management: a scientometric analysis. [PDF]
Qual Quant, 2022 Pynadath MF, Rofin TM, Thomas S.
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The nexus between quality of customer relationship management systems and customers' satisfaction: Evidence from online customers' reviews. [PDF]
Heliyon, 2023 Nilashi M +6 more
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Advanced PLS-SEM models for bank customer relationship management using survey data. [PDF]
Data Brief, 2023 Damberg S.
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Effects of customer relationship management (CRM) strategies and socio-cognitive constructs on the physical activity of individuals with arthritis over time. [PDF]
PLoS One, 2023 Newton FJ +9 more
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An investigation on role of customer relationship management (CRM) in increasing organizational effectiveness [PDF]
Management Science Letters, 2012 The present study studies the role of customer relationship management (CRM) in improving organizational effectiveness. The proposed model of this paper is implemented on customers of one of Iranian bank called Agricultural.
Moslem Mirzaei +2 more
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Research on customer lifetime value based on machine learning algorithms and customer relationship management analysis model. [PDF]
Heliyon, 2023 Sun Y, Liu H, Gao Y.
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Customer Relationship Management Based on SPRINT Classification Algorithm under Data Mining Technology. [PDF]
Comput Intell Neurosci, 2022 Sun Y, Tan X.
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Designing Customer Relationship Management Model in Hospital
Rāhburdhā-yi Mudīriyyat dar Niẓām-i Salāmat, 2017 Background: Customer relationship management is a modern marketing concept which is also considered as a successful business strategy. The present study aimed to design a customer relationship management model in the hospital.
Mohammad Abbaszadeh +3 more
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The chameleon effect in customer relationship management: Experiments on the spillover effects of mimicry in natural settings of a chain hotel and a chain grocery shop. [PDF]
Front Psychol, 2023 Kulesza W +5 more
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The Identification and Ranking of Effective Indicators in Assessing Organization Readiness to Accept Social CRM Using FANP [PDF]
International Journal of Management, Accounting and Economics, 2017 For today's organizations, customers have become important resources and communications with them have been considered as valuable assets and investments.
Sajjad Shokohyar +2 more
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