Results 41 to 50 of about 760,581 (338)
Lifetime value in business process
Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis, 2011 The paper focuses on lifetime value assessment and its implementation and application in business processes. The lifetime value is closely connected to customer relationship management.
Martin Souček, Jana Turčínková
doaj +1 more source
Price Transmission During Promotions: A Case Study of Spanish Milk Brands
Agribusiness, EarlyView.ABSTRACT Price promotion is the marketing tool typically used by retail brands to boost sales and gain market share. In this paper, we intend to investigate the price transmission mechanism among competitive brands in Spain when price reductions that are associated with price promotions take place.
Yasmine Bedoui +2 more
wiley +1 more source
ANTECEDENTS OF CUSTOMER RELATIONSHIP MANAGEMENT CAPABILITIES [PDF]
Annals of the University of Oradea: Economic Science, 2015 Customer relationship management, as a process to manage customer relationship initiation, maintenance and termination to maximize the value of the relationship portfolio, is an evolving process.
Tuleu Daniela
doaj
THE INFLUENCE OF CUSTOMER RELATIONSHIP MANAGEMENT ON CUSTOMER LOYALTY
Journal of Management : Small and Medium Enterprises (SMEs)This study aims to examine the influence of Customer Relationship Management (CRM) on customer loyalty. The research is conducted quantitatively, with a descriptive explanatory design and a survey research type. The study uses the entire population, consisting of 150 resellers, as respondents.
Fakhirah, Aliya Naura +2 more
openaire +2 more sources
Analysis of the construction of a marketing system based on customer relationship management [PDF]
, 2021 Xintian Li
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Growth of Omnichannel Grocery Retailing and Food Prices
Agribusiness, EarlyView.ABSTRACT This paper examines the effects of the growth of omnichannel grocery retailing on food prices. We first develop a conceptual model of consumer choice and retailer pricing that allows us to evaluate changes in equilibrium prices, quantities, and profits with online channel growth and alternative pricing strategies.
Xiangwen Kong +2 more
wiley +1 more source
Customer Relationship Management Sebagai Strategi Membangun Loyalitas [PDF]
, 2011 Customer relationship management concept derived from an expanded concept of relationship marketing. Customer relationship management will be successful with the help of information technology and information systems. Customer relationship management now
Prabawa, A. (Agus)
core
Agribusiness, EarlyView.ABSTRACT Farmers markets provide a direct‐to‐consumer marketing path for farmers and small businesses, facilitating customer discovery and product refinement. This paper explores farmers markets as a business incubator, with a focus on beginning vendors and resilience to a shock, namely, COVID‐19 market restrictions.
Mallory L. Rahe +2 more
wiley +1 more source
Model Customer Relationship Management (CRM) Di Institusi Pendidikan [PDF]
, 2008 Tingginya tingkat persaingan antar institusi pendidikan mengakibatkan setiap institusi harus dapat mengelolainstitusinya secara profesional, seperti layaknya sebuah Perusahaan.
Hamidin, D. (Dini)
core
Who Are the Consumers of European Farmers' Markets? A Cross‐Country Analysis
Agribusiness, EarlyView.ABSTRACT With substantial growth in the number of farmers' markets (FMs) in developed countries, the number of consumers visiting FMs is also increasing. This study comparatively assesses the consumers of FMs in three European countries where FMs traditionally play a distinctive role in food supply chains.
Áron Török +6 more
wiley +1 more source