Results 61 to 70 of about 60,173 (299)
Making customers pay: measuring and managing customer risk and returns [PDF]
, 2003 CRM (Customer Relationship Management) builds on the Relationship Marketing idea that lifetime relationships with customers are more profitable than short-term transactional relationships. However, subsequent work on the profitability of customers has
Ryals, Lynette
core +1 more source
Agribusiness, EarlyView.ABSTRACT Farmers markets provide a direct‐to‐consumer marketing path for farmers and small businesses, facilitating customer discovery and product refinement. This paper explores farmers markets as a business incubator, with a focus on beginning vendors and resilience to a shock, namely, COVID‐19 market restrictions.
Mallory L. Rahe +2 more
wiley +1 more source
CRM: a new formula for internal coordination
Вестник Северо-Кавказского федерального университетаIntroduction. Improving communication with clients and business partners is the main task that involves the use of CRM systems. Such systems contribute to effective business management through the use of information technology in modeling customer ...
E. V. Berezhnaya, D. A. Duginets
doaj +1 more source
Study the Impact of Customer's Profile and Participation on the Performance of Customer Relationship Management in Service Organizations [PDF]
International Journal of Research in Industrial Engineering, 2012 CRM or customer relationship management is a continuous process consisting of creating and applying knowledge and market intelligence to establish and maintain the relationships with customers that have the most efficiency.
S.K. Kamali +2 more
doaj
Integrating social customer relationship management into customer relationship management processes in academic library [PDF]
, 2014 Social Customer Relationship Management (SCRM) is a novel concept that unites social media technology with customer relationship management. It is essential that libraries in academic environments and their members require some specific means to ...
Alilou, Farima
core
Who Are the Consumers of European Farmers' Markets? A Cross‐Country Analysis
Agribusiness, EarlyView.ABSTRACT With substantial growth in the number of farmers' markets (FMs) in developed countries, the number of consumers visiting FMs is also increasing. This study comparatively assesses the consumers of FMs in three European countries where FMs traditionally play a distinctive role in food supply chains.
Áron Török +6 more
wiley +1 more source
Hubungan Media Customer Relationship Management Dengan Kepuasan Pelanggan pada Hotel Istana Nelayan
Journal the Winners, 2003 Facing comptetition in service company, especially hotels, must have the ability to give services in order to satisfy the customer. Customer Relationship Managemen (CRM) is one of communication media between company and customer that profitable for both
Chandra Wibowo Widhianto +2 more
doaj +1 more source
Testing the Marketing Performance of German Wheat Farmers
Agribusiness, EarlyView.ABSTRACT This paper analyses the marketing performance of wheat farmers in Germany. Wheat sales data from 465 individual farms over a 12‐year period are used to test against different market benchmarks. Market benchmarks are constructed by simulating passive trading agents using regional wheat prices.
Franziska Potts, Jens‐Peter Loy
wiley +1 more source
La estrategia CRM, una visión 360º del cliente
Ciencia Ergo Sum, 2005 CRM strategy (customer relationship management) is a business philosophy, stemming from relationship marketing that joins strategy and technology, with the objective of creating value for both customers and the company.
Ma. Rosa Llamas Alonso +2 more
doaj
Journal the Winners, 2002 The research tries to find out how big the influence of Customer Relationship Management of Heart Centre Patient Harapan Kita concerning the patient satisfaction. The Customer Relationship Management divide into three main functions which is Acquisition,
S. Liawatimena +3 more
doaj +1 more source