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Some of the next articles are maybe not open access.

To Optimize Google Ad Campaign Using Data Driven Technique

2023
K. Valli Priyadharshini, T. Avudaiappan
openaire   +1 more source

Conceptualising Voter Privacy in the Age of Data-Driven Political Campaigning

Voter profiling, microtargeting, and digital advertising architecture are widely recognised as threats to privacy and democratic processes. However, accounts of what voter privacy is, why it matters, and how it is threatened by new and emergent campaigning practices vary.
openaire   +2 more sources

Data-driven Casualty Estimation and Disease Nonbattle Injury/Battle Injury Rates in Recent Campaigns.

U.S. Army Medical Department journal, 2017
To ensure Soldiers are properly equipped and mission capable to perform full spectrum operations, Army medical planners use disease nonbattle injury (DNBI) and battle injury (BI) admission rates in the Total Army Analysis process to support medical deployment and force structure planning for deployed settings.
Barbara E, Wojcik   +3 more
openaire   +1 more source

Data-driven campaigning

Kate Dommett, Simon Kruschinski
openaire   +1 more source

Data Driven Marketing in Apple and Back to School Campaign 2011

2011
Out of the campaign analysis the most important contribution is that Data-Driven Marketing makes sense only once it is already part of the marketing plan. So the team preparing the marketing plan defines the goals and sets the proper measurement matrix according to those goals.
openaire   +1 more source

Leveraging AI to Personalize HR Marketing Campaigns: A Data-Driven Approach

2025 3rd International Conference on Intelligent Systems, Advanced Computing and Communication (ISACC)
Moath Mahmoud Alshar   +5 more
openaire   +1 more source

Next-Gen Marketing: Trends in Influencer Marketing, Data-Driven Campaigns, and Social Media Evolution

International Journal of Scientific Research and Engineering Trends, 2022
openaire   +1 more source

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