Hello, [Your Name]: Why Name‐Based Personalization Enhances Chatbot Effectiveness
ABSTRACT Organizations increasingly adopt chatbots as strategic tools to engage with consumers and strengthen brand outcomes. This study explores how chatbots that use name‐based personalization in their communications can more efficiently influence consumer behavior towards the brand.
Ji Min Lee +3 more
wiley +1 more source
AI integration in healthcare simulation debriefing: support or substitute? [PDF]
Stocks L +6 more
europepmc +1 more source
ABSTRACT Artificial intelligence (AI) is transforming branding, extending to core creative functions such as product design. This raises a broader question of when adopting a new technology coheres with a brand. This tension is most acute in the luxury sector, which is deeply symbolic and historically resistant to technology adoption.
Olga Nechaeva, Valentina Mazzoli
wiley +1 more source
Refining the Immersive Technology Evaluation Measure for Virtual Reality Clinical Skills Among Native Arabic-Speaking Medical Students: Qualitative Study. [PDF]
Alblooshi AS +6 more
europepmc +1 more source
Does Fit Always Fit? The Paradox of Brand–Cause Misfit and Authenticity
ABSTRACT Brand–cause research generally treats coherence between a brand and a social cause as a prerequisite for authenticity, leaving unexplained why some moderately misfitting initiatives are judged more authentic than expected. We develop a paradox‐based process account in which authenticity arises not only from coherence but also from consumers ...
Christina Papadopoulou +2 more
wiley +1 more source
Bridging the gap in adrenal crisis management: a pilot simulation-based pre post educational intervention to improve resident knowledge. [PDF]
Resnick O, Matalka L, Foster C.
europepmc +1 more source
The Algorithmic Well‐Being Paradox: When AI Decision Delegation Helps and Hurts Consumer Well‐Being
ABSTRACT As generative AI increasingly shapes consumer decision‐making, its implications for consumer well‐being remain unclear. Existing research largely focuses on the trade‐off between algorithmic efficiency and autonomy loss. This research advances understanding by proposing the algorithmic well‐being paradox, whereby the same AI delegation can ...
Jingru Xu +3 more
wiley +1 more source
External ventricular drainage management in pediatrics: a simulated scenario for rapid-cycle deliberate practice. [PDF]
Silva RLFD, Oliveira-Kumakura ARS.
europepmc +1 more source
Stabilising Routines in Complex Emergencies: How Basic Service Continuity Shapes Perceived Security
ABSTRACT This study examines how locally embedded actors describe the relationship between basic service continuity and perceived security in complex emergencies, with particular attention to the stabilisation of everyday routines. Using Proximity‐Predictability‐Attributability (PPA) as an analytic lens, we trace how interviewees relate access to water,
Abdullah Gökhan Yaşa, Orçun İmga
wiley +1 more source
Clinical Ethics Framework for Last‐Minute Pediatric Refusal of Anesthesia Induction
ABSTRACT Induction of anesthesia is one of the most distressing moments for pediatric patients during their perioperative experience. They may consequently refuse induction at the last minute. Anesthesia providers are then placed in a challenging ethical dilemma: they must seek to gain the child's cooperation, force the child to undergo induction using
J. Patrick Haltom +2 more
wiley +1 more source

