Results 261 to 270 of about 64,732 (298)
Some of the next articles are maybe not open access.

Digital Marketing

Digital Marketing is a comprehensive guide that explores the strategies, tools, and technologies shaping today’s digital business landscape. Designed for students, professionals, entrepreneurs, and marketing enthusiasts, this book provides an in-depth understanding of how brands can effectively engage consumers in a fast-evolving digital world.
Rainer Olbrich   +2 more
  +14 more sources

Digitalization: Labour Markets

2023
Dans cette étude, les auteurs évaluent la relation entre la numérisation et l’offre et la demande de main-d’œuvre, ainsi que l’incidence de cette relation sur les salaires et les inégalités de revenu. Ils analysent également les effets des tendances récentes en matière de numérisation sur l’avenir du travail.
Chernoff, Alex, Galassi, Gabriela
openaire   +2 more sources

Dma: Digital Markets Act o Digital Markets Armistice?

Mercato Concorrenza Regole, 2021
L’articolo discute numerose problematiche legate al Digital Markets Act, il documento della Commissione europea che introduce un nuovo approccio delle politiche pubbliche nei mercati digitali. Vengono affrontati tre temi tra loro legati. In primo luogo viene analizzata la relazione tra il Dma, i suoi strumenti e modalità di intervento e l’applicazione
Sassano, Antonio, Polo, Michele
openaire   +2 more sources

Digital Marketing

WiSt - Wirtschaftswissenschaftliches Studium, 2021
In Forschung und Praxis etablierte sich in den vergangenen Jahren der Begriff Digital Marketing. Dieser Artikel gibt einen Überblick über den Einsatz von digitalen Technologien in Geschäftsprozessen und die Verbreitung des Digital Marketing in Unternehmen.
Nilsah Cavdar Aksoy   +2 more
openaire   +2 more sources

Digital Marketer: Facing Digital Marketing Opportunities [PDF]

open access: possibleHolistic Marketing Management Journal Volume 5 Issue 3, 2015
We are witnessing the emergence of new ecosystems thanks to digital disruption, marketers being challenged to bring marketing operations into the digital era, enhance the customer journey and shift consumer behavior with the help of the digital tools, while actively encouraging feedback from users, and building a circle of trust with the company’s ...
NEGRICEA, Costel Iliuta   +1 more
openaire  

MARKETING DIGITAL

Igapó, 2022
Este artigo apresenta o uso das redes sociais mais utilizadas como uma estratégia de marketing na empresas de Presidente Figueiredo, seu objetivo principal é  demonstrar como as plataformas mídias sociais podem ajudar nas estratégias das empresas e tendo como objetivos específicos apresentar quais são as mídias sociais mais e menos utilizadas, quais os
openaire   +2 more sources

Digital marketing

2022
В последние несколько лет тема цифровизации в маркетинговой среде становится все более важной и интересной для изучения. В данной статье указаны основные цели цифрового маркетинга и способы их достижения; описаны главные задачи деятельности маркетинга в Интернете и способы решения этих задач; перечислены достоинства интернет-маркетинга по отношению к ...
openaire   +3 more sources

Digital Markets and Marketing

2023
Elizabeth Parsons   +3 more
openaire   +1 more source

Fuzzy-set Qualitative Comparative Analysis (fsQCA): Guidelines for research practice in Information Systems and marketing

International Journal of Information Management, 2021
Ilias O Pappas, Arch G Woodside
exaly  

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