Results 21 to 30 of about 3,228,690 (349)

Digital Marketing

open access: yes, 2023
Digital ...
Digital Marketing   +3 more
  +5 more sources

Aproximación al discurso de los medios digitales españoles sobre el eje geopolítico: Rusia-China

open access: yesAD Research, 2022
Objetivo del estudio El siguiente artículo presenta los resultados de una aproximación analítica a un grupo representativo de diarios digitales españoles con la intención de contrastar si la negatividad de su discurso sobre del eje geopolítico Rusia ...
Antonio Javier Martín Ávila
doaj   +1 more source

Digital Marketing Utilization Index for Evaluating and Improving Company Digital Marketing Capability

open access: yesJournal of Open Innovation: Technology, Market and Complexity, 2022
The convergence of information technology, media, and telecommunications has altered consumer behavior in terms of searching, obtaining, processing, and responding to a company’s information or services.
Agus Masrianto   +3 more
doaj   +3 more sources

Digital Cluster Markets

open access: yesColumbia Business Law Review, 2021
One foundational requirement of markets in antitrust cases is that they consist of products that are close substitutes for one another. Even though markets are nearly always porous, this principle is very robust in antitrust analysis and there are few deviations. The principle is also important for ensuring that changes in substantive antitrust law are
Herbert J. Hovenkamp   +1 more
openaire   +3 more sources

Impact of E-Commerce and Digital Marketing Adoption on the Financial and Sustainability Performance of MSMEs during the COVID-19 Pandemic: An Empirical Study

open access: yesSustainability, 2023
The COVID-19 pandemic has remarkably affected the business processes and performance of micro-, small-, and medium-sized enterprises (MSMEs) across the world.
Jianli Gao   +5 more
semanticscholar   +1 more source

Joint optimization of energy trading and consensus mechanism in blockchain-empowered smart grids: a reinforcement learning approach

open access: yesJournal of Cloud Computing: Advances, Systems and Applications, 2023
Under the trend of green development, the traditional fossil fuel and centralized energy management models are no longer applicable, and distributed energy systems that can efficiently utilize clean energy have become the key to research in the energy ...
Ruohan Wang   +6 more
doaj   +1 more source

Development and Transformation in Digital Marketing and Branding with Artificial Intelligence and Digital Technologies Dynamics in the Metaverse Universe

open access: yesJournal of Metaverse, 2023
The Metaverse will have a variety of effects on marketing. Businesses need to maintain their identities in the Metaverse realm. Generation Z and Generation alpha will have an easier time adjusting to virtual realms.
Kemal Gokhan Nalbant, Sevgi Aydın
semanticscholar   +1 more source

Digital Marketing Strategy to Increase Sales Conversion on E-commerce Platforms

open access: yesJournal of Contemporary Administration and Management (ADMAN), 2023
In this digital era, technological developments have significantly changed the business paradigm, especially in the e-commerce industry. E-commerce platforms have become one of the main media for many companies to sell their products and services online.
Yudiyanto Joko Purnomo
semanticscholar   +1 more source

Implementing Technology for Competitive Advantage in Digital Marketing

open access: yesInternational Journal of Scientific and Management Research, 2023
To acquire a competitive edge in today's dynamic economic environment, organizations must alter their digital marketing strategies. This study examines the idea of digital marketing transformation and how it helps businesses succeed in the contemporary ...
Hisham Noori Hussain   +3 more
semanticscholar   +1 more source

Entrepreneurial marketing and marketing performance through digital marketing capabilities of SMEs in post-pandemic recovery

open access: yesCogent Business & Management, 2023
The use of digital resources through digital marketing is an option to be able to reach customers, build interactions with customers in real time and finally achieve customer satisfaction.
Zakiyah Zahara   +3 more
semanticscholar   +1 more source

Home - About - Disclaimer - Privacy