Results 281 to 290 of about 180,067 (306)

Marketing Alliances, Firm Networks, and Firm Value Creation

Journal of Marketing, 2009
Vanitha Swaminathan, Christine Moorman
exaly  

E-Marketing

2007
openaire   +1 more source

Networked Narratives: Understanding Word-of-Mouth Marketing in Online Communities

Journal of Marketing, 2010
Robert V Kozinets, Kristine De Valck
exaly  

Typical pitfalls in applications for marketing authorization of biotechnological products in Europe

Nature Reviews Drug Discovery, 2008
exaly  

The Chief Marketing Officer Matters!

Journal of Marketing, 2015
Frank Germann, Peter Ebbes, Rajdeep Grewal   +2 more
exaly  

Effects of Word-of-Mouth versus Traditional Marketing: Findings from an Internet Social Networking Site

Journal of Marketing, 2009
Michael Trusov, Koen Pauwels
exaly  

E-marketing

2006
openaire   +1 more source

Effect of large-scale social marketing of insecticide-treated nets on child survival in rural Tanzania

Lancet, The, 2001
exaly  

Integrating Marketing Communications: New Findings, New Lessons, and New Ideas

Journal of Marketing, 2016
Rajeev Batra, Kevin Lane Keller
exaly  

e-marketing planning

2011
Stephen Dann, Susan Dann
openaire   +1 more source