Results 61 to 70 of about 112,907 (171)

Exploring the relationship between corporate branding, internal branding and employer branding: an empirical study

open access: yes, 2010
Purpose: The corporate branding concept places an emphasis on employees' attitudes and behaviours. This has given rise to internal branding and employer branding, which argue for a closer alignment between the employees' values and those of the corporate
Punjaisri, K.   +7 more
core   +1 more source

How Does Patient Capital Enhance Agribusiness Resilience? Evidence From Chinese Listed Agribusinesses

open access: yesAgribusiness, EarlyView.
ABSTRACT In emerging economies where smallholder farming dominates agricultural production, agribusinesses serve as critical intermediaries linking smallholders to broader markets, and their resilience directly affects agricultural sustainability. Short‐term‐oriented capital is reluctant to adequately finance highly uncertain and cyclical agricultural ...
Siyuan Lyu   +5 more
wiley   +1 more source

A SYSTEMATIC ANALYSIS OF PREFERENCE CHANGE IN CO-BRANDING [PDF]

open access: yes
This paper presents current theoretical and empirical findings on consumers� preference change in cobranding. We develop a conceptual model to illustrate attitudinal changes in co-branding based on the findings of previous research.
Chia-Lin LEE, Reinhold DECKER
core  

Consumer Demand and Market Response to Added Sugar Labeling: Evidence From the Updated Nutrition Facts Panel

open access: yesAgribusiness, EarlyView.
ABSTRACT This paper examines how mandatory disclosure of added sugar content on the updated U.S. Nutrition Facts Panel (NFP) affects consumer demand and market outcomes. Using NielsenIQ Retail Scanner Data (2015–2020) and a random coefficient discrete choice model, we estimate how added sugar labeling influences purchasing behavior in yogurt and cookie
Yuxiang Zhang, Yizao Liu
wiley   +1 more source

Weather Attention in Online Discourse and Price Uncertainty in Agricultural Futures Markets

open access: yesAgribusiness, EarlyView.
ABSTRACT Weather is a central determinant of production risk in agricultural markets, but markets respond not only to weather conditions themselves, but also to how those conditions are noticed, framed, and interpreted in public discourse. In this setting, real‐time online weather discussions may shape price uncertainty by influencing how market ...
Mario A. Ortez   +3 more
wiley   +1 more source

Umbrella Branding and External Certification [PDF]

open access: yes
We study the interdependence of optimal tax and expenditure policies. An optimal policy requires that information on preferences is made available.
Hendrik Hakenes, Martin Peitz
core  

Economic Impact of Sustainability in Wine Sector: A Systematic Literature Review

open access: yesAgribusiness, EarlyView.
ABSTRACT Sustainability has become a key issue in the wine sector, raising questions about its compatibility with firms' economic performance. Despite growing attention to environmental and social practices, evidence on their economic implications remains fragmented.
Valentina Di Chiara   +2 more
wiley   +1 more source

[Branding Iron Club - Dallas Fort Worth Button]

open access: yes
Pin-back button from the Branding Iron Club in Dallas Fort Worth. The button is beige with brown text. In the lower center is a graphic of a pair of overlapping branding irons that read "B.I"

core  

The Effect of Sustainability Information on Consumers' Preferences for Fungus‐Resistant Grape Wine

open access: yesAgribusiness, EarlyView.
ABSTRACT The demand for sustainable food production is intensifying the need to reduce the environmental and social impacts of pesticide use in agriculture. In viticulture, where dependence on pesticides is high because grapevines are susceptible to fungal diseases, fungus‐resistant grape varieties (PIWI) offer a promising strategy to reduce chemical ...
Daniel Vecchiato   +2 more
wiley   +1 more source

How small changes to methylated piperidinium cations impact the synthesis of zeolite SSZ‐39

open access: yesAIChE Journal, EarlyView.
Abstract Here we report a synthesis study of SSZ‐39 with four different organic structure directing agents (OSDA). The goal was to determine how subtle changes to the OSDA architecture impact crystallization kinetics, material composition, and other properties.
Onyinyechukwu Ukagha, Daniel F. Shantz
wiley   +1 more source

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